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Mariah Carey Lights Us Up

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Great news, lambs! Newly slim and semi-recently unbatsh*t pop star Mariah Carey will bathe Manhattan in lavender, pink and white light this weekend when the Empire State Building ignites in those hues to honor Carey’s new album, E=MC, a sure scientist fave. We couldn’t say it any better than a friend of the ‘bowl, who writes: “I love that someone like Mariah Carey has taken the work of a genius, Einstein, and corrupted it for the title of her little album, E=MC. And now we all get to bask in the dim glow of her celebrity. Thanks for nothing, Mimi.”

Specifics, should you wish to take your pink, lavender and white sign to tomorrow’s lighting ceremony, where Carey will hopefully only flip the switch (not flip out), after the jump.


FOR IMMEDIATE RELEASE

**MEDIA ALERT**MARIAH CAREY**MEDIA ALERT**

EMPIRE STATE BUILDING TO LIGHT ICONIC TOWER LIGHTS FOR INTERNATIONAL SUPERSTAR MARIAH CAREY

New York Landmark To Shine in Lavender, Pink and White in Honor of a Great New Yorker and her #1 album “E=MC”

WHO: International superstar Mariah Carey, the #1 most successful female recording artist of all time, with more than 160 million sales world–wide — who recently earned her 18th #1 single on the Billboard Hot 100 with “Touch My Body,” surpassing Elvis Presley’s long-standing chart record of 17 #1’s.

WHAT: A lighting ceremony at the Empire State Building, where Mariah will flip the light switch on a scale model of the Empire State Building. The Empire State Building will be lit in pink, lavender and white all weekend to celebrate the album color motif of Mariah’s new album “E=MC,” which enters at #1 on the Billboard chart this week with the biggest first week Soundscan total of her career, 463,000 units.

WHERE: The Fifth Avenue Lobby of Manhattan’s legendary Empire State Building, located at 350 Fifth Avenue between 33rd and 34th Streets

WHEN: Friday, April 25th, 2008

Media Check-in: 12:30pm — 1:00pm

Lighting Ceremony: 1:00pm — 1:30pm

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