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Media Mavericks and Moguls: Ross Johnson

Friday lunch at Orso was surprisingly fruitful, big name-wise, with Mel Brooks holding court at a table full of cronies, Larry David in a black velor tracksuit, and tall, blond and Brit Bill Nighy looking dreamy. Perfect for FBLA’s new weekly feature, Lunch with Media Moguls and Mavericks.

Ross Johnson surprised a number of people when he joined PR powerhouse Sitrick and Co., after a long career in journalism. He’s enjoying himself greatly, he says. He raves about how honcho Mike Sitrick built his firm from the ground up, and claims Sitrick works a room like no one else on this coast or the other one.

Other insights:

In 1983, William Goldman said about show business–”nobody knows anything”. Today, thanks to Nikki Finke, everybody knows something.

Patric Verrone has become the Abraham Lincoln of the WGA. But remember, Lincoln got shot.

The big thing about the WGA strike is like Woodward and Bernstein. Just like they made journalists look cool–now TV writers look cool.

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