FishbowlNY - Turning the Page For New York Media
Tuesday, May 26

NYT's New Social Media Editor Sees Potential In Journos Using Twitter

preston.pngThe New York Times today announced (through Twitter and an internal memo to staffers) that Jennifer Preston would be taking over the newly created role of social media editor for the paper.

Though some critics have predicted that Preston will only be a Twitter cop for micro-blogging NYT reporters and editors, she told FishbowlNY that her job was actually going to be much more.

"I'll be keeping everyone up to date with the rapid changes in this new medium," Preston told us, noting that Twitter and other social media sites can be "an absolutely fabulous tool" for journalists to use. "My plan is to work closely with editors, reporters, bloggers and folks here across the newsroom to explore together how we can use these tools journalistically."

A few hours after news broke of her appointment, Preston was introducing herself to the Twitter world. "Hi, I'm the NYT's new social media editor...How should @nytimes be using Twitter?" she Tweeted using the handle NYT_JenPreston. "The first thing that I wanted to do on Twitter was to ask for ideas from Twitter users," she explained.


Based on some of her retweets, Preston's query has garnered plenty of attention already. Some of her 1,300+ followers (as of 4 p.m. today) have suggested that the Times use Twitter to create an "ask the editor" Tweet chat or originate breaking news hashtags.

"Maybe there is a way for us to come up with a way to share those ideas more broadly and have a real time conversation with people who care about extending journalism to the public through new publishing mediums like Twitter," Preston said, hinting at what her job might entail in the near future.

Most of all, Preston is interested in the ways in which social media can help Times journalists find sources, break news and gather it. She pointed to television reporter Brian Stelter as one Times staffer who has used Twitter effectively, especially with his use of crowd sourcing.

And although Preston didn't use Twitter much before taking on this new role, she brings extensive experience as a journalist to the newly created position. She has worked in the news business for 25 years as a reporter and editor, and teaches at Columbia University.

"I have been a beat reporter and I understand how tools like Twitter can help a beat reporter," she said.

We hope Preston will help to extend the Times' use of Twitter and other social media, and we can't wait to see what she will do.

new on mediabistro.com

The Future of Social Media with Chris Anderson

The editor of Wired explains how to create a social network that works.
Watch the video

Email This Post

Fill out the following information and click on the Send button in order to send this post, <i>NYT</i>'s New Social Media Editor Sees Potential In Journos Using Twitter, to a friend.
Friend's name
Friend's email address
Your name
Your email address
Note to your friend (optional, max 200 Characters)

Read more on FishbowlNY >

Turning the Page For New York Media
FishbowlNY in Your Inbox
Mobile Version
RSS Feed
Our Blog Network

BayNewser

WebNewser

TVNewser

PRNewser

MediaJobsDaily

GalleyCat

UnBeige

MobileContentToday

AgencySpy

FishbowlDC

FishbowlLA

FishbowlNY

FishbowlNY Staff
Editor:
Amanda Ernst

Contributing Editor:
Drew Grant

Columnist:
Diane Clehane

About FishbowlNY
Follow FishbowlNY
Email FishbowlNY

Anonymous Tips
Topics

About

About Us - Modules

Acquisitions

Advertising

Alternative Weeklies

AMC 2006

AMC 2007

AMC 2008

Awards

Beijing Olympics

Books

Bottom Feeding

Breaking News

Circulation

Daily Angle

Dissecting NPR

DNC '08

Election '08

Ellies '08

Fashion Week

Fishbowl Initiatives

FishbowlNY Poll

Inauguration '08

International

Keith Kelly Distilled

Legal Trouble

Lunch

Magazines

Markets & Media

Media Companies

Media Events

Media Lookbook

Media Minutiae

Media People

Mediabistro Circus

Memopad Distilled

Menu

Movies

New Media

News

Newspapers

NYT in 90 Seconds

Obituaries

Parties

Pop Culture

Radio

RNC '08

Scandals

Scholarly Pursuits

Strike Watch

SXSWi '08

The Crystal Ball

The Internet Presidency

The Revolving Door

The State of Journalism

Time 100

Trends

TV

Video

Archives

November 2009

October 2009

September 2009

August 2009

more...

Links

AdAge

Beet.tv

BusinessWeek | Fine on Media

Buzz Machine/Jarvis

The Colbert Report

The Corsair

Daily Show

Editor & Publisher

Ed2010

Folio:

Gawker

Gothamist

Guardian America | Media

HuffPo

IWantMedia

Marketwatch | Friedman

Mediaite

Mediapost

Media Wire Daily

NY Daily News

NY Mag | Daily Intelligencer

NY Observer | The Media Mob

NY Post | Keith Kelly

NYT | Media Decoder

The Onion

Paid Content

Poynter | Romenesko

Silicon Alley Insider

Slate | Jack Shafer

Wall Street Journal

WaPo | Media Notes

James Wolcott

WWD | Memo Pad

Job Listings

Featured Listings

Promotion Design Coordinator (Graphic Design)
Wenner Media
New York, NY

Account/Project Manager
Mucca Design
New York, NY

Freelance blogger
Oyster Hotel Reviews
New York, NY

Art Director, Marketing Services
Sterling Publishing Co., Inc.
New York, NY

Upcoming


Get Over Your Writer's Block
November 30
New York

On-Camera Media Training
December 4
New York

Create Order Through Simplicity
December 5
New York


ADVERTISEMENT


mediabistro.com l Member Benefits l Jobs l Freelance Marketplace l Courses l Events l Forums l Content
mediabistro Blogs: Media News l TVNewser l GalleyCat l UnBeige l FishbowlNY l FishbowlLA l FishbowlDC l PRNewser l AgencySpy
MobileContentToday l WebNewser l BayNewser l MediaJobsDaily l mbToolbox
Site Map l Advertising/Sponsorships l Partners l About Us l Contact Us/Help

internet.commediabistro.comJusttechjobs.comGraphics.com

Search:

WebMediaBrands Corporate Info

Legal Notices, Licensing, Reprints, Permissions, Privacy Policy.
Advertise | Newsletters | Shopping | E-mail Offers