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OC Register Dropping Adult Ads?

Whenever OC Weekly editor Gustavo Arellano sets Orange County Register savior Aaron Kushner  in his “Navel Gazing” sights, it feels a lot like a conversation between a pair of unlikely suburban neighbors. Check out my manicured lawn, says the one. I turned down my music for this, wonders the other?

This afternoon, Arellano has shared a letter sent by Register senior vp of sales and marketing Michael H. Burns to an unspecified group of newspaper advertisers. Gustavo says the recipients are of a kind that used to favor boxed drawings of a man in a Panama hat ogling a young woman:

Though Burns doesn’t name the business category affected, sources say the only such advertisers to receive the [termination] letters were in the adult section of the paper. The paper will enact its ban May 31.

In the correspondence obtained by the Weekly, Burns thanks the advertisers for their past business and wishes them all the best. Read Arellano’s full “OC Register Deathwatch” item here.

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