People Alters Publishing for Royal Wedding

Who wants to read about the Royal Wedding? Anyone? Well, too bad. If we have to, you have to. So here’s the latest: People magazine – Time Inc.’s big money maker – is altering its publishing schedule this week in order to better cover the Royal Wedding.

According to The New York Times, the magazine usually closes its issue on Tuesdays, but the Royal Wedding issue is being closed tomorrow instead. It will also go on sale Monday instead of Thursday, and will cost more – $4.49, instead of the typical $3.99 price.

Why is People changing so much? To quote Wu-Tang: Cash Rules Everything Around Me. Four out of the five top-selling issues have been centered on the royal family:

• The death of Princess Diana, in 1997, with 2.997 million copies, No. 2 on the list.
• The marriage of Prince Andrew and Sarah Ferguson, in 1986, 2.59 million copies, No. 8.
• The birth of Prince William. That issue, in 1982, sold 2.579 million copies, No. 9.
• The wedding of Diana and Prince Charles, William’s parents, in 1981, with 2.551 million copies, No. 10.

 

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