TVNewser FishbowlDC AgencySpy TVSpy LostRemote PRNewser SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Pixar Makes Rataouille–Will Rat Movie Make Money?

Ratatouille-poster-web.jpg

Pixar has an upcoming animated tale of a rat who yearns to create in the kitchen, Ratatouille. And Kim Severson, in the NY Times food section, inadvertenly explains why movies cost so much. Thomas Keller of the French Laundry was the technical consultant, and

The Pixar crew took cooking classes, ate at notable restaurants in Paris and worked alongside Mr. Keller at the French Laundry in Yountville, Calif.

The tasting menu is prie fixe at $240. The film’s budget was in the $100 million area.

With Brad Bird at the helm, Rataouille looks to be more fun than last summer’s Cars. Trailer here. Sneak previews this Saturday, too.

Upcoming Pixar has more info on the studio than anyone might ever need. Victor Navone, Pixar animator, blogs his reactions.

Mediabistro Course

Content Marketing 101

Content Marketing 101Starting September 8, get hands-on content marketing training in Content Marketing 101! Through a series of webcasts, content and marketing experts will teach you the best practices for creating, distributing and measuring the results of your brand's content, including how to develop a content marketing plan, become a content marketing and more. Register now!