March may be a dull month for the rest of the world, but at least one magazine has something to celebrate.
Today, Rodale pub Prevention boasted that its March 2010 issue saw advertising pages and revenue rise by 31 percent and 27 percent, respectively — making it one of the top five March issues in Prevention‘s 60-year history. The issue also includes 44 advertisers who hadn’t been in the magazine a year ago.
Said publisher Mary Murcko:
“We are thrilled to announce these monumental rebounds. The proof-positive commitment of our advertisers — and consumers — is a testament to Prevention‘s unwavering demand and its always fresh and relevant editorial content. This success is just a peppering of what’s yet to come in 2010.”
After couple rough years, we’re hoping Prevention‘s numbers become more of a trend as other magazines start to close their March issues and report their numbers for the beginning of 2010.
Previously: Prevention Names Pilates Expert Fitness Editor