Updating its numbers from a few months ago, Mediafinder.com, an online database of American and Canadian periodicals, reports that more than 100 magazines have folded in the past three months, bringing the total number of pubs tracked by Mediafinder that have been shuttered this year to 383.
However, in the last three months, 72 new magazine have launched — including titles like Afar.
The numbers also show that regional magazines are closing more frequently than other categories, but they are they most frequently launched types of magazines as well. This is the same news that came out of Mediafinder back in July — so it appears that 2009 overall has been a big year for regional mags. Business-to-business magazines have also been in flux, accounting for 75 of the new launches since January and 130 of the closures. (24 b-to-b mags also went from print to online only in 2009, Mediafinder said.)
As the number of shuttered mags add up, we can be heartened by the fact that some pubs are taking a chance and launching in this harsh climate. They’re just simply not launching as quickly as they’re folding.
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