TVNewser FishbowlDC AgencySpy TVSpy LostRemote PRNewser SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Rodale Names New EVP, Group Publisher

rodale_9.29.jpgSome big promotions from Rodale Inc. to report today: Mary Murcko has been promoted to EVP, group publisher, effective immediately. She will be tasked with overseeing all print and digital advertising sales and marketing efforts. Publishers for Rodale’s titles will now report to her, including Laura Petasnick, who has been newly promoted to publisher of Prevention.

Murcko, who has been with Rodale for six years, has worked across a variety of the company’s magazines, including Prevention, Organic Gardening, and Women’s Health.

Petasnick was formerly the advertising director at Vogue and worked eight years at Time Inc, including acting as the executive director, fashion & beauty advertising at Real Simple.

Said Murcko of Pestarnik:

Laura has a deep-rooted understanding of the Prevention reader and their desire for all things food, fitness, and beauty. I have every confidence that she will continue to successfully connect marketers with this passionate audience of healthy lifestyle enthusiasts who actively engage with brands that invest in their interests.

Mediabistro Course

Content Marketing 101

Content Marketing 101Starting September 8, get hands-on content marketing training in Content Marketing 101! Through a series of webcasts, content and marketing experts will teach you the best practices for creating, distributing and measuring the results of your brand's content, including how to develop a content marketing plan, become a content marketing and more. Register now!