TVNewser FishbowlDC AgencySpy TVSpy LostRemote PRNewser SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Succeed Book Author Collapses

greenberg.jpgWe stuck one foot outside our little media bubble this morning to see someone who’d written a book who was actually a success at something other than making other media.

Herb Greenberg, a 76-year-old blind man who formed a very farsighted company — Caliper does a lot of the personality tests that are increasingly the rage in corporate America and on sports teams (you want to know before you drop $30 million on an NBA player if he’s a complete loon) — was in the middle of talking about one of the book’s pointers on being a success when he collapsed at the podium.

We left as the FDNY paramedics came rushing past the lovely wood panelling in Caliper’s 14th-floor American Stock Exchange offices. And we’re glad to hear that later Greenberg, in his typical feisty fashion, was arguing with doctors about what they should or shouldn’t do to him. So, we gather he’s just fine, and can continue to promote the motivational book that kind of boils down to Do What’s The Right Fit for You but is a lot more motivational. For the record, the full title is Succeed On Your Own Terms, and it’s co-authored with Patrick Sweeney.

Mediabistro Course

Pitch Your Magazine Article

Pitch Your Magazine ArticleStarting October 1, learn how to write queries for magazines and websites! In this course, you'll learn how to write and send an effective pitch, generate pitch letters, research outlets for your articles, and follow-up with editors to ensure that your queries get results. Register now!