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<title>Ad Age - FishbowlNY</title>
<link>http://www.mediabistro.com/fishbowlny</link>
<description>Turning the Page For New York Media</description>
<copyright>Copyright 2013</copyright>
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<item>
<title>Harvey Weinstein, David Zinczenko and Peggy Siegal Throws Another Party</title>
<description><![CDATA[<p><img class="alignleft" style="margin: 3px 7px;" src="/fishbowlny/files/original/1003_mockup.gif" alt="1003_mockup.gif" width="200" height="200" hspace="7" vspace="3" />&#8216;Tis the season for power lunches disguised as holiday celebrations, and this afternoon at Michael&#8217;s it was SRO as the moguls (<strong><a href="http://www.mediabistro.com/Harvey-Weinstein-profile.html">Harvey Weinstein</a></strong>, <strong><a href="http://www.mediabistro.com/Tommy-Mottola-profile.html">Tommy Mottola</a></strong>), a perennial party giver (<strong><a href="http://www.mediabistro.com/Peggy-Siegal-profile.html">Peggy Siegal</a></strong> and her indefatigable minions) and boldface names (<strong><a href="http://www.mediabistro.com/Star-Jones-profile.html">Star Jones</a></strong>, <strong><a href="http://www.mediabistro.com/Muffie-Potter-Ashton-profile.html">Muffie Potter Aston</a></strong>) poured into the dining room for one head-spinning scene. While <strong><a href="http://www.mediabistro.com/Bonnie-Fuller-profile.html">Bonnie Fuller</a></strong> and company shoe-horned 14 people comfortably into Table One, Peggy presided over a lunch for 34 in the Garden Room honoring &#8220;The Untouchables.&#8221; (Although I didn&#8217;t see them, I did spot &#8212; I think &#8212; <strong><a href="http://www.mediabistro.com/Malcolm-Gladwell-profile.html">Malcolm Gladwell</a></strong> and <strong><a href="http://www.mediabistro.com/Stu-Zakim-profile.html">Stu Zakim</a></strong> in the crowd). The rest of the dining room was full of table hoppers and gladhanders &#8212; Harvey Weinstein works a room like nobody&#8217;s business &#8212; and I noticed there was plenty of glasses of red and white wine all around. Cheers!</p>
<p>I was joined today by <strong><a href="http://www.mediabistro.com/Anne-Fulenwider-profile.html">Anne Fulenwider</a></strong> who has plenty to celebrate these days having  &#8220;come home&#8221; to <em>Marie Claire</em> in September. She was tapped for the top job after <strong><a href="http://www.mediabistro.com/Joanna-Coles-profile.html">Joanna Coles</a></strong> departed for <em>Cosmo </em>when <strong><a href="http://www.mediabistro.com/Kate-White-profile.html">Kate White</a></strong> left to write her best sellers full-time. I know, you need a score card for all this, but do try to keep up. Anne&#8217;s extraordinary rise to the top of the masthead is a master class on how to succeed in publishing by being very smart, working hard and staying grounded amid all the glitz and glamour (yes, to civilians and the uninitiated this is a glamorous business). The Harvard graduate came to New York in the mid-nineties and landed her first job in magazines working for <strong><a href="http://www.mediabistro.com/David-Lauren-profile.html">David Lauren</a></strong> at <em>Swing</em>. An internship at<em> The Paris Review</em> turned into a gig as research assistant to <strong>George Plimpton </strong>when he was working on his book on <strong>Truman Capote</strong>. Anne got quite an education diving into boxes of fascinating transcripts, fact checking scores of Plimpton&#8217;s interviews and, occasionally &#8221;chopping carrots&#8221; at his home and pitching in whenever needed. All in a day&#8217;s work.</p>
<div id="attachment_72191" class="wp-caption alignright" style="width: 310px"><img class=" wp-image-72191 " style="margin-right: 7px;" title="diane-20121128-00432" src="http://www.mediabistro.com/fishbowlny/files/2012/11/diane-20121128-00432-300x219.jpg" alt="" width="300" height="219" /><p class="wp-caption-text"><center><em>Diane Clehane and Anne Fulenwider</em></center></p></div>
<p>When the book was done, she went on to become senior editor, moved to <em>Vanity Fair </em>where she was editor of the magazine&#8217;s popular &#8220;Fanfare&#8221; section, and wound up editing the work of <strong>Leslie Bennetts</strong>, <strong>Buzz Bissinger</strong> and <strong>Dominick Dunne</strong>. Except for a brief sojourn to San Francisco, she spent a decade at the magazine where, she said, she &#8220;grew up&#8221; and was &#8220;inspired&#8221; by <em>Vanity Fair&#8217;s</em> great reporting and writing and learned that &#8220;maintaining quality&#8221; and upholding the highest journalistic standards (&#8220;There were armies of fact checkers and researchers!&#8221;) were critical to the vitality and relevance of a successful magazine.</p>
<p> <a href="http://www.mediabistro.com/fishbowlny/michaels-restaurant-celebrities-76_b70538#more-70538" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Diane Clehane</dc:creator>
<comments>http://www.mediabistro.com/fishbowlny/michaels-restaurant-celebrities-76_b70538#disqus_thread</comments>
<link>http://www.mediabistro.com/fishbowlny/michaels-restaurant-celebrities-76_b70538</link>
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		<category><![CDATA[Lunch]]></category>
		<category><![CDATA[Ad Age]]></category>
		<category><![CDATA[Alexandre Chemla]]></category>
		<category><![CDATA[Allan Dodds Frank]]></category>
		<category><![CDATA[Allen Grubman]]></category>
		<category><![CDATA[Anne Fulenwider]]></category>
		<category><![CDATA[Benjamin Lambert]]></category>
		<category><![CDATA[Beverly Camhe]]></category>
		<category><![CDATA[Bonnie Fuller]]></category>
		<category><![CDATA[Bryn Kenny]]></category>
		<category><![CDATA[Carlos Lamadrid]]></category>
		<category><![CDATA[Cornelia Wolf]]></category>
		<category><![CDATA[Dan Glasser]]></category>
		<category><![CDATA[David Lauren]]></category>
		<category><![CDATA[David Patrick Columbia]]></category>
		<category><![CDATA[David Pecker]]></category>
		<category><![CDATA[David Zinczenko]]></category>
		<category><![CDATA[Diana Miller]]></category>
		<category><![CDATA[Drew Guff]]></category>
		<category><![CDATA[Gerry Byrne]]></category>
		<category><![CDATA[Hamilton South]]></category>
		<category><![CDATA[Harvey Weinstein]]></category>
		<category><![CDATA[Jessica Guff]]></category>
		<category><![CDATA[Joanna Coles]]></category>
		<category><![CDATA[Joe Armstrong]]></category>
		<category><![CDATA[John Huey]]></category>
		<category><![CDATA[Kate White]]></category>
		<category><![CDATA[Larry Kirshbaum]]></category>
		<category><![CDATA[Lea Goldman]]></category>
		<category><![CDATA[Malcolm Gladwell]]></category>
		<category><![CDATA[Marie Brenner]]></category>
		<category><![CDATA[Marie Claire]]></category>
		<category><![CDATA[Mary Hilliard]]></category>
		<category><![CDATA[Meryl Tisch]]></category>
		<category><![CDATA[Michael Kassan]]></category>
		<category><![CDATA[Mickey Ateyeh]]></category>
		<category><![CDATA[Millie Chiavelli]]></category>
		<category><![CDATA[Muffie Potter Ashton]]></category>
		<category><![CDATA[Nancy Berger Cardone]]></category>
		<category><![CDATA[Nathan Christopher]]></category>
		<category><![CDATA[Nina Garcia]]></category>
		<category><![CDATA[Paul Blum]]></category>
		<category><![CDATA[Peggy Noonan]]></category>
		<category><![CDATA[Peggy Siegal]]></category>
		<category><![CDATA[Robert Manning]]></category>
		<category><![CDATA[Robert Zimmerman]]></category>
		<category><![CDATA[Scott Schiller]]></category>
		<category><![CDATA[Shelly Palmer]]></category>
		<category><![CDATA[Simone Bolotin]]></category>
		<category><![CDATA[Stan Shuman]]></category>
		<category><![CDATA[Star Jones]]></category>
		<category><![CDATA[Stephanie Winston Wolkoff]]></category>
		<category><![CDATA[Stephen Swid]]></category>
		<category><![CDATA[Stu Zakim]]></category>
		<category><![CDATA[Tamara Rogers]]></category>
		<category><![CDATA[Tommy Mottola]]></category>
		<category><![CDATA[Tracy Shaffer]]></category>
		<category><![CDATA[Vin Cipolla.]]></category>
		<category><![CDATA[Wednesday Martin]]></category>
		<category><![CDATA[William Wolf]]></category>
<pubDate>Wed, 28 Nov 2012 16:44:30 +0000</pubDate>
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<item>
<title>Ad Age Names Marie Claire Mag of The Year, Josh Tyrangiel Editor Of The Year</title>
<description><![CDATA[<p><em><img class="alignright size-medium wp-image-70039" title="Screen Shot 2012-10-15 at 6.21.50 PM" src="http://www.mediabistro.com/fishbowlny/files/2012/10/Screen-Shot-2012-10-15-at-6.21.50-PM1-210x300.png" alt="" width="210" height="300" />Ad Age</em> has lavished praise on <em>Marie Claire</em> and <strong><a href="http://www.mediabistro.com/Josh-Tyrangiel-profile.html">Josh Tyrangiel</a>, </strong>naming them magazine of the year and editor of the year, respectively. <em>Marie Claire</em> was honored for record setting ad pages in four issues, and for expanding its reach with new products.</p>
<p>“With Chanel as a partner it launched the Backstage Beauty Trends iPad App and Marie Claire @Work, which debuted last year as a saddle-stitched supplement, came back in 2012 with bigger, perfect-bound issues this May and September,” <a href="http://adage.com/article/media/ad-age-s-magazine-a-list-marie-claire-magazine-year/237716/" target="_blank">explains Ad Age</a>. Driving that success is<strong><a href="http://www.mediabistro.com/Nancy-Berger-Cardone-profile.html">Nancy Berger Cardone</a></strong>, <em>Marie Claire’</em>s publisher and <em>Ad Age’</em>s <a href="http://adage.com/article/media/ad-age-s-magazine-a-list-nancy-berger-cardone-publisher-year/237717/" target="_blank">publisher of the year</a>.</p>
<p>While <em>Marie Claire</em> took home those honors, Tyrangiel — the editor-in-chief of <em>Bloomberg Businessweek</em> — has to be happy about being named editor of the year. Tyrangiel believes his writers make him and the magazine look good. “I like that we have journalists who really want to do stories that ask very difficult questions that are sometimes in conflict with the people that we cover,” <a href="http://adage.com/article/media/ad-age-s-magazine-a-list-josh-tyrangiel-editor-year/237735/" target="_blank">said Tyrangiel</a>.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Chris O'Shea</dc:creator>
<comments>http://www.mediabistro.com/fishbowlny/ad-age-names-marie-claire-mag-of-the-year-josh-tyrangiel-editor-of-the-year_b69959#disqus_thread</comments>
<link>http://www.mediabistro.com/fishbowlny/ad-age-names-marie-claire-mag-of-the-year-josh-tyrangiel-editor-of-the-year_b69959</link>
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		<category><![CDATA[Magazines]]></category>
		<category><![CDATA[Ad Age]]></category>
		<category><![CDATA[Bloomberg BusinessWeek]]></category>
		<category><![CDATA[Josh Tyrangiel]]></category>
		<category><![CDATA[Marie Claire]]></category>
		<category><![CDATA[Nancy Berger Cardone]]></category>
<pubDate>Mon, 15 Oct 2012 10:30:47 +0000</pubDate>
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<title>Ad Age Revamps Print, Website</title>
<description><![CDATA[<p><em><img class="alignright size-medium wp-image-67693" title="aa32cover" src="http://www.mediabistro.com/fishbowlny/files/2012/09/aa32cover-230x300.jpg" alt="" width="230" height="300" />Advertising Age</em> has given its print and online versions <a href="http://adage.com/article/abbey-klaassen/a-word-ad-age-s/237107/" target="_blank">an update</a>. The magazine is revamped to present a &#8220;look and feel that reflects the importance as well as the excitement of this industry,&#8221; writes <strong><a href="http://www.mediabistro.com/Abbey-Klaassen-profile.html">Abbey Klaassen</a></strong>, <em>Ad Age&#8217;</em>s editor-in-chief.</p>
<p>To accomplish that goal, <em>Ad Age</em> has ditched jumps, and is presenting all of its content on one page, or on consecutive pages. The magazine also boasts a &#8220;companion app,&#8221; called Ad Age Interact. The app, created by Nellymoser, allows readers to simply scan articles they&#8217;re perusing to share them digitally with friends.</p>
<p>The new Adage.com is sleeker and cleaner, with updated fonts and easily-navigated subsections. The Opinion section has also been expanded, and there is now a Briefings section that provides all the news readers need in a quick hit format.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Chris O'Shea</dc:creator>
<comments>http://www.mediabistro.com/fishbowlny/ad-age-revamps-print-website_b67686#disqus_thread</comments>
<link>http://www.mediabistro.com/fishbowlny/ad-age-revamps-print-website_b67686</link>
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		<category><![CDATA[Magazines]]></category>
		<category><![CDATA[Abbey Klaassen]]></category>
		<category><![CDATA[Ad Age]]></category>
<pubDate>Mon, 10 Sep 2012 09:19:20 +0000</pubDate>
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<title>Ad Age Selects Vogue as 2011 Magazine of The Year</title>
<description><![CDATA[<p><em><img class="alignright" src="http://cocoperez.com/wp-content/uploads/2011/09/michelle-williams-vogue-october-2011-issue-cover.jpg" alt="" width="216" height="298" />Vogue</em> has been picked by <em>Ad Age </em>as its <a href="http://adage.com/article/mediaworks/magazine-a-list-vogue-ad-age-s-2011-magazine-year/230217/">2011 Magazine of The Year</a>. Getting selected as the best magazine by a publication that has the eyes of a lot of advertisers is probably a good thing, so we&#8217;re betting the staffers at <em>Vogue</em> are celebrating. Hell, if we heard that <strong><a href="http://www.mediabistro.com/Anna-Wintour-profile.html">Anna Wintour</a></strong> did a keg stand we wouldn&#8217;t be surprised.</p>
<p>The award is part of <em>Ad Age&#8217;</em>s annual &#8220;A List,&#8221; which celebrates titles that are, &#8220;meeting a challenge, turning things around, building new businesses or just setting a consistent editorial and business example.&#8221;</p>
<p>For a complete run down of the nine other magazines that made the A List and why, click the link above. The top five are after the jump.</p>
<p> <a href="http://www.mediabistro.com/fishbowlny/ad-age-selects-vogue-as-2011-magazine-of-the-year_b44177#more-44177" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Chris O'Shea</dc:creator>
<comments>http://www.mediabistro.com/fishbowlny/ad-age-selects-vogue-as-2011-magazine-of-the-year_b44177#disqus_thread</comments>
<link>http://www.mediabistro.com/fishbowlny/ad-age-selects-vogue-as-2011-magazine-of-the-year_b44177</link>
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		<category><![CDATA[Magazines]]></category>
		<category><![CDATA[Ad Age]]></category>
		<category><![CDATA[Anna Wintour]]></category>
		<category><![CDATA[Vogue]]></category>
<pubDate>Wed, 05 Oct 2011 15:48:58 +0000</pubDate>
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<item>
<title>Bloomberg Names New Media Reporter</title>
<description><![CDATA[<p><strong><a href="http://www.mediabistro.com/Edmund-Lee-profile.html"><img class="alignright" src="http://blog.marketwire.com/wp-content/uploads/2011/04/4-11-11-Bloomberg-Logo.gif" alt="" width="240" height="58" />Edmund Lee</a></strong>, a Digital Media Reporter for <em>Ad Age</em> for the past year, is moving on to Bloomberg News. <a href="http://twitter.com/#!/edmundlee/status/103936991825117185">Lee tweeted</a> that at Bloomberg he will be covering News Corporation, Time Warner and Viacom. Prior to <em>Ad Age</em>, Lee wrote features for <em>WWD</em>.</p>
<p>According to Lee, he starts at Bloomberg in a &#8220;a few weeks.&#8221;</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Chris O'Shea</dc:creator>
<comments>http://www.mediabistro.com/fishbowlny/bloomberg-names-new-media-reporter_b41420#disqus_thread</comments>
<link>http://www.mediabistro.com/fishbowlny/bloomberg-names-new-media-reporter_b41420</link>
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		<category><![CDATA[Revolving Door]]></category>
		<category><![CDATA[Ad Age]]></category>
		<category><![CDATA[Bloomberg News]]></category>
		<category><![CDATA[Edmund Lee]]></category>
<pubDate>Thu, 18 Aug 2011 10:51:50 +0000</pubDate>
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<title>Ad Age: Americans Spent 53 Million Minutes on Facebook in March</title>
<description><![CDATA[<p><em><img class="alignright" src="http://scm-l3.technorati.com/10/09/17/18465/Facebook-icon.png" alt="" width="184" height="184" />Ad Age</em> has the <a href="http://adage.com/article/adagestat/u-s-facebook-usage-reached-53-million-minutes-march-2011/227516/">stat of the week</a>, or maybe year, today: In March, Americans spent 53 million minutes on Facebook. That adds up to about 100 years. <em>100 years</em>! Reading about what people you don&#8217;t even like are doing!</p>
<p><em>Ad Age</em> explains that this breaks down to about 12 minutes a day per user, and then puts that into context:</p>
<blockquote><p>In 2009, according to Bureau of Labor Statistics, the average American spent 8.7 hours a night sleeping. Men spent just 16 minutes a day doing housework (women spent 36 minutes). Exercise? 18 minutes. Religious and spiritual activities? Nine minutes. You get the picture.</p></blockquote>
<p>That is just sad. We live in a world where revolutions are erupting all &#8211; oh lord have mercy. Peggy just posted more pics of her in that damn bikini, like she&#8217;s something special. That girl has <em>no</em> shame.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Chris O'Shea</dc:creator>
<comments>http://www.mediabistro.com/fishbowlny/ad-age-americans-spent-53-million-minutes-on-facebook-in-march_b35649#disqus_thread</comments>
<link>http://www.mediabistro.com/fishbowlny/ad-age-americans-spent-53-million-minutes-on-facebook-in-march_b35649</link>
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		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Ad Age]]></category>
		<category><![CDATA[Facebook]]></category>
<pubDate>Fri, 13 May 2011 13:23:04 +0000</pubDate>
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<item>
<title>Fortune Prepares Fortune500+ Web App</title>
<description><![CDATA[<p><img class="alignright" src="http://adage.com/images/bin/image/rightrail/fortune500-webapp-050311.jpg?1304450577" alt="" width="255" height="176" /><em>Fortune</em> is taking a different route than most magazines: It&#8217;s launching a web app instead of a platform specific app. Called Fortune500+, the web app works across all Internet browsers, unlike apps that are built with something specific in mind, like an iPhone or a tablet.</p>
<p><em><a href="http://adage.com/article/mediaworks/fortune-builds-app-browser-ipad-app-store/227362/">Ad Age</a></em><a href="http://adage.com/article/mediaworks/fortune-builds-app-browser-ipad-app-store/227362/"> reports</a> that Fortune500+ will launch tomorrow and offer users information on companies, such as where they rank in the 500 listing, and live headlines related to each business.</p>
<p>Who knows if people will actually use this, but maybe because it&#8217;s for something so specific, it will be a hit with <em>Fortune</em> readers. It&#8217;s worth a try.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Chris O'Shea</dc:creator>
<comments>http://www.mediabistro.com/fishbowlny/fortune-prepares-fortune500-web-app_b34785#disqus_thread</comments>
<link>http://www.mediabistro.com/fishbowlny/fortune-prepares-fortune500-web-app_b34785</link>
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		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Magazines]]></category>
		<category><![CDATA[Ad Age]]></category>
		<category><![CDATA[Fortune]]></category>
		<category><![CDATA[Fortune500+]]></category>
<pubDate>Wed, 04 May 2011 15:41:03 +0000</pubDate>
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<item>
<title>Study: Magazine Readers Like Food</title>
<description><![CDATA[<p><img class="alignright size-medium wp-image-34221" title="Screen shot 2011-04-28 at 12.59.23 PM" src="http://www.mediabistro.com/fishbowlny/files/2011/04/Screen-shot-2011-04-28-at-12.59.23-PM-291x300.png" alt="" width="233" height="240" />There are tons of ads in magazines, but which ones actually work? That is, which ads get consumers to go buy the stuff being advertised? Citing a study by a print advertising research firm, <em>Ad Age</em> says that above all, <a href="http://adage.com/article/mediaworks/effective-magazine-ads-2010/227244/">people respond the most to food ads</a>.</p>
<p>The study took into account reader reaction to over 90,000 print ads, and logged which ones moved consumers to purchase the item after seeing the ad. Of course, the stats are a bit flawed because most people would take a chance at buying something that isn&#8217;t expensive, but no matter! Studies are fun.</p>
<p>The number one ad? This one on the right, for Kraft Natural Cheese. 86 percent of the people surveyed said that they&#8217;d get crazy and buy some cheese after seeing the ad. The rest of the top five involved either a food or a beverage, and they were all inexpensive.</p>
<p>Apparently we are a nation of hungry risk takers.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Chris O'Shea</dc:creator>
<comments>http://www.mediabistro.com/fishbowlny/study-magazine-readers-like-food_b34216#disqus_thread</comments>
<link>http://www.mediabistro.com/fishbowlny/study-magazine-readers-like-food_b34216</link>
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		<category><![CDATA[Magazines]]></category>
		<category><![CDATA[Ad Age]]></category>
<pubDate>Thu, 28 Apr 2011 13:13:49 +0000</pubDate>
</item>
<item>
<title>Entertainment Weekly&#8217;s Managing Editor Discusses iPad App</title>
<description><![CDATA[<p><img class="alignright" src="http://www.ipadappspro.com/static/pic1/ews-must-list-from-entertainment-weekly-time-inc-_screenshot0.jpg" alt="" width="216" height="288" /><strong><a href="http://www.mediabistro.com/Jess-Cagel-profile.html">Jess Cagel</a></strong>, Managing Editor of <em>Entertainment Weekly</em>, says in an <a href="http://adage.com/article/mediaworks/entertainment-weekly-editor-reveals-personal-list/226803/"><em>Ad Age</em> interview</a> that <em>EW</em>&#8216;s Must List iPad app is a hit with readers because it allows them to engage in an immediate and meaningful way.</p>
<p>The app is a digital version of the popular <a href="http://www.ew.com/ew/package/0,,20310286,00.html">Must List</a>, which features pop culture picks from the magazine&#8217;s editors. Cagle says that magazine staffers figured out quickly that the list was the best way to go when creating their iPad app:</p>
<blockquote><p>We felt it was really critical to leverage the capabilities of the iPad,  and that&#8217;s a primary reason we decided to launch with the Must List  app. It&#8217;s a popular print feature that translates extremely well to a  digital platform, where users can act immediately on our recommendations  with one tap. Plus, from a development perspective, it was a manageable  concept for us to deliver a quality, useful experience in a very short  production window.</p></blockquote>
<p>Seems like a smart strategy for an app to us.</p>
<p>Cagel tells <em>Ad Age</em> that even though the app is in its infancy, updates are already on the way. He  also says that it&#8217;s not necessarily the biggest celebrity news that gets the most attention from readers, sometimes it&#8217;s an indie band or some obscure website.</p>
<p>So keep writing that blog about socks that look like presidents, you never know when your time to shine will come.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Chris O'Shea</dc:creator>
<comments>http://www.mediabistro.com/fishbowlny/entertainment-weeklys-managing-editor-discusses-ipad-app_b32115#disqus_thread</comments>
<link>http://www.mediabistro.com/fishbowlny/entertainment-weeklys-managing-editor-discusses-ipad-app_b32115</link>
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		<category><![CDATA[Magazines]]></category>
		<category><![CDATA[Tablets]]></category>
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		<category><![CDATA[Entertainment Weekly]]></category>
		<category><![CDATA[Jess Cagel]]></category>
<pubDate>Tue, 05 Apr 2011 16:40:25 +0000</pubDate>
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<title>Popular Science iPad Edition Hits 10,000 Downloads</title>
<description><![CDATA[<p><a href="http://www.mediabistro.com/fishbowlny/files/2011/03/popsci-ipad-032911.jpg"><img class="alignright size-full wp-image-31537" title="popsci-ipad-032911" src="http://www.mediabistro.com/fishbowlny/files/2011/03/popsci-ipad-032911.jpg" alt="" /></a>According to <em>Ad Age</em>, the iPad version of <em>Popular Science</em> is <a href="http://adage.com/article/mediaworks/popular-science-ipad-edition-sold-10-000-subscriptions/149628/">doing quite well</a>. In February the magazine <a href="http://www.mediabistro.com/fishbowlny/popular-science-adds-ipad-subscription-option_b28488">added Apple&#8217;s subscription system</a>, and now it has over 10,000 downloads.</p>
<p><strong><a href="http://www.mediabistro.com/Gregg-Hano-profile.html">Gregg Hano</a></strong>, Vice President, Group Publisher at Bonnier Technology Group, says that no matter the numbers, the goal is always getting people to subscribe:</p>
<blockquote><p>We&#8217;ve been averaging 10,000 to 12,000 unit sales per month almost since  the beginning. Now we&#8217;re going to be above that in  March. We&#8217;re inching up over that. And we look forward to continuing to  see subscriptions grow. Hopefully people keep testing Popular Science on  their tablets and then hopefully come back and subscribing.</p></blockquote>
<p>As <em>Ad Age</em> notes, even if consumers do subscribe, Bonnier won&#8217;t know much about them. One of the issues publishers have with Apple&#8217;s system is that it doesn&#8217;t allow them to view any information about the consumers who purchase the titles. When you&#8217;re trying to sell advertising and sustain a business, this is obviously a problem.</p>
<p>But for now at least, it appears Apple&#8217;s system isn&#8217;t hurting. Another feather in <strong>Steve Jobs&#8217;</strong> hat, should he ever decide to wear one.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Chris O'Shea</dc:creator>
<comments>http://www.mediabistro.com/fishbowlny/popular-science-ipad-edition-hits-10000-downloads_b31536#disqus_thread</comments>
<link>http://www.mediabistro.com/fishbowlny/popular-science-ipad-edition-hits-10000-downloads_b31536</link>
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		<category><![CDATA[Magazines]]></category>
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		<category><![CDATA[Gregg Hano]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Popular Science]]></category>
		<category><![CDATA[Steve Jobs]]></category>
<pubDate>Wed, 30 Mar 2011 14:18:47 +0000</pubDate>
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<title>The Daily Begins Charging Monday</title>
<description><![CDATA[<p><a href="http://www.mediabistro.com/fishbowlny/files/2011/03/2011-03-18_1158.png"><img class="alignright size-full wp-image-30398" title="2011-03-18_1158" src="http://www.mediabistro.com/fishbowlny/files/2011/03/2011-03-18_1158.png" alt="" /></a>FishbowlNY has always been in The Daily&#8217;s corner. We liked the hires it made and dammit, we enjoyed that story about the <a href="http://www.thedaily.com/page/2011/03/09/030911-news-richest-dog-1-4/">richest dog in South Dakota</a> ($130 million probably buys a lot of biscuits). So we&#8217;re excited to see what happens Monday when it stops being free, and begins charging users one dollar a week to view its content.</p>
<p>The Daily&#8217;s Publisher, <strong><a href="http://www.mediabistro.com/Greg-Clayman-profile.html">Greg Clayman</a></strong>, tells <em>Ad Age</em> that <a href="http://adage.com/article/mediaworks/murdoch-s-ipad-daily-newspaper-pay-wall/149479/">he expects it to be successful</a>. He says that it&#8217;s the perfect app for people because it changes every day, and that its blend of serious stories with ones like the dog article are a strength:</p>
<blockquote><p>It probably leans more toward the tabloid-y than broadsheet-y, but we  want to be fun. We want to be funny. We want to be serious as well.  You&#8217;re covering serious stories and breaking news and people come to you  for that but they also come to you for your voice and your take on  events.</p></blockquote>
<p>Of course all this talk goes out the window Monday, when Clayman will get to find out if people really do like The Daily, or just like it now because it&#8217;s free. We&#8217;re guessing it will be fine. People pay one dollar for an app that turns an iPhone into a flashlight, and The Daily has <em>got</em> to be better than that.</p>
<p>Right?</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Chris O'Shea</dc:creator>
<comments>http://www.mediabistro.com/fishbowlny/the-daily-begins-charging-monday_b30397#disqus_thread</comments>
<link>http://www.mediabistro.com/fishbowlny/the-daily-begins-charging-monday_b30397</link>
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		<category><![CDATA[Tablets]]></category>
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		<category><![CDATA[Greg Clayman]]></category>
		<category><![CDATA[The Daily]]></category>
<pubDate>Fri, 18 Mar 2011 12:33:55 +0000</pubDate>
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<title>People.com Reaches One Billion Page Views</title>
<description><![CDATA[<p><img class="alignright" src="http://blogs.nyu.edu/blogs/mab656/businessofmedia/offtherack.jpg" alt="" width="400" height="300" />The city looks like an ice rink thanks to the freezing rain it received overnight, and it basically snows every single day now, but the staffers at <em>People</em> are having a good winter.</p>
<p>Earlier we told you that <em>People</em> is the most followed magazine on Twitter, and now <em>Ad Age</em> is reporting that People.com reached <a href="http://adage.com/mediaworks/article?article_id=148607">one billion page views last month</a>.</p>
<p>The site easily beat out other magazines that maintain a popular online presence, says <strong><a href="http://www.mediabistro.com/Nat-Ives-profile.html">Nat Ives</a></strong> of <em>Ad Age</em>:</p>
<blockquote><p>Visitors to New York magazine&#8217;s site, one of magazines&#8217; most successful  digital operations, generated 69.9 million page views in January, New  York said, citing Omniture. Us Weekly visitors generated 205 million  page views in January, according to Us Weekly, which doesn&#8217;t use Omniture  but cited Google Anlaytics data.</p></blockquote>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Chris O'Shea</dc:creator>
<comments>http://www.mediabistro.com/fishbowlny/people-com-reaches-one-billion-page-views_b27412#disqus_thread</comments>
<link>http://www.mediabistro.com/fishbowlny/people-com-reaches-one-billion-page-views_b27412</link>
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		<category><![CDATA[Magazines]]></category>
		<category><![CDATA[New Media]]></category>
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		<category><![CDATA[Nat Ives]]></category>
		<category><![CDATA[People]]></category>
<pubDate>Wed, 02 Feb 2011 11:58:00 +0000</pubDate>
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<title>Prevention Names Pilates Expert Fitness Editor</title>
<description><![CDATA[<p><img alt="B00005NIOO.01.LZZZZZZZ.jpg" src="/fishbowlny/files/original/B00005NIOO.01.LZZZZZZZ.jpg" width="141" height="200" class="alignleft" hspace="7" vspace="3/" />Here&#8217;s some early holiday cheer for the magazine industry: <strong><a href="http://www.mediabistro.com/Rodale-Inc.-profile.html">Rodale Inc.</a></strong>, which holds such fitness titles as <strong><a href="http://www.mediabistro.com/Mens-Health-profile.html"><em>Men&#8217;s Health</em></a></strong>, <strong><a href="http://www.mediabistro.com/Runners-World-profile.html"><em>Runner&#8217;s World</em></a></strong> and <strong><a href="http://www.mediabistro.com/Bicycling-profile.html"><em>Bicycling</em></a></strong> magazine, has just hired one of its freelance contributors as fitness editor for <strong><a href="http://www.mediabistro.com/Prevention-profile.html"><em>Prevention</em></a></strong> magazine.</p>
<p><strong><a href="http://www.mediabistro.com/Jessica-Cassity-profile.html">Jessica Cassity</a></strong> has recently worked as a freelance fitness writer for <strong><a href="http://www.mediabistro.com/The-New-York-Times-profile.html"><em>The New York Times</em></a></strong>, <strong><a href="http://www.mediabistro.com/Fitness-profile.html"><em>Fitness</em></a></strong>, <i><strong><a href="http://www.mediabistro.com/Self-profile.html">Self</a></strong></i>, <i><strong><a href="http://www.mediabistro.com/Shape-profile.html">Shape</a></strong></i> and <i><strong><a href="http://www.mediabistro.com/Weight-Watchers-profile.html">Weight Watchers</a></strong></i>, as well as <i>Prevention</i>. Previously, she was a contributing editor at <strong><a href="http://www.mediabistro.com/Health-profile.html"><em>Health</em></a></strong> magazine.</p>
<p>Cassity also co-created the Pilates instructor Web site <a href="http://www.pilates-pro.com">www.pilates-pro.com</a> and worked as Soho community leader for Lululemon, where she managed the apparel company&#8217;s community-based programs like free yoga in Bryant Park.</p>
<p>Full press release after the jump.</p>
<p> <a href="http://www.mediabistro.com/fishbowlny/prevention-names-pilates-expert-fitness-editor_b13076#more-13076" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Drew Grant</dc:creator>
<comments>http://www.mediabistro.com/fishbowlny/prevention-names-pilates-expert-fitness-editor_b13076#disqus_thread</comments>
<link>http://www.mediabistro.com/fishbowlny/prevention-names-pilates-expert-fitness-editor_b13076</link>
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		<category><![CDATA[Revolving Door]]></category>
		<category><![CDATA[Ad Age]]></category>
		<category><![CDATA[Bicycling]]></category>
		<category><![CDATA[Fitness]]></category>
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		<category><![CDATA[Jessica Cassity]]></category>
		<category><![CDATA[Men's Health]]></category>
		<category><![CDATA[Prevention]]></category>
		<category><![CDATA[Rodale]]></category>
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		<category><![CDATA[Runner's World]]></category>
		<category><![CDATA[Self]]></category>
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		<category><![CDATA[The New York Times]]></category>
		<category><![CDATA[Weight Watchers]]></category>
		<category><![CDATA[Women's Health]]></category>
<pubDate>Mon, 23 Nov 2009 13:40:00 +0000</pubDate>
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<title>Thomas Pynchon Outed As Book Trailer Narrator&#124;New Life For Vibe&#124;Ben Stein Talks About Dismissal&#124;Some Mags Are Doing Better In &#8217;09&#124;Can Restaurant Critics Remain Anonymous?</title>
<description><![CDATA[<p><object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/RjWKPdDk0_U&amp;hl=en&amp;fs=1&amp;"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/RjWKPdDk0_U&amp;hl=en&amp;fs=1&amp;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="280" height="170"></embed></object> <b>GalleyCat:</b> Reclusive author <strong><a href="http://www.mediabistro.com/Thomas-Pynchon-profile.html">Thomas Pynchon</a></strong> did in fact <a href="http://www.mediabistro.com/galleycat/authors/thomas_pynchon_confirmed_as_book_trailer_narrator_124073.asp">narrate his own book trailer</a>.</p>
<p><b>Ad Age:</b> Just over a month after the hip hop magazine <i><strong><a href="http://www.mediabistro.com/Vibe-profile.html">Vibe</a></strong></i> closed, there are reports that the owners of <i><strong><a href="http://www.mediabistro.com/Uptown-profile.html">Uptown</a></strong></i> magazine <a href="http://adage.com/mediaworks/article?article_id=138402">have been in talks to buy and revive the title.</a> <i><strong><a href="http://www.mediabistro.com/Ad-Age-profile.html">Ad Age</a></strong></i> reporter <strong><a href="http://www.mediabistro.com/Nat-Ives-profile.html">Nat Ives</a></strong> said <a>via Twitter</a> that the buyers had confirmed his report.</p>
<p><b>American Spectator:</b> Ex-<i><strong><a href="http://www.mediabistro.com/New-York-Times-profile.html">New York Times</a></strong></i> columnist <strong><a href="http://www.mediabistro.com/Ben-Stein-profile.html">Ben Stein</a></strong> <a href="http://spectator.org/archives/2009/08/10/expelled-from-the-new-york-tim/">speaks out</a> about his recent ouster.</p>
<p><b>Newsweek:</b> A look at some of the magazines <a href="http://www.newsweek.com/id/211289">that managed to attract more ad pages during that first half of this year</a> than they did during the same period in 2008.</p>
<p><b>Seattle Times:</b> How important is anonymity to food critics today? Food critic <strong><a href="http://www.mediabistro.com/Nancy-Leson-profile.html">Nancy Leson</a></strong> <a href="http://seattletimes.nwsource.com/html/allyoucaneat/2009636234_restaurant_critic_get_out_anon.html">talks about the difficulty that comes with trying to remain anonymous</a> and whether its even possible in the Internet age.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Amanda Ernst</dc:creator>
<comments>http://www.mediabistro.com/fishbowlny/thomas-pynchon-outed-as-book-trailer-narratornew-life-for-vibeben-stein-talks-about-dismissalsome-mags-are-doing-better-in-09can-restaurant-critics-remain-anonymous_b12321#disqus_thread</comments>
<link>http://www.mediabistro.com/fishbowlny/thomas-pynchon-outed-as-book-trailer-narratornew-life-for-vibeben-stein-talks-about-dismissalsome-mags-are-doing-better-in-09can-restaurant-critics-remain-anonymous_b12321</link>
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		<category><![CDATA[Media Minutiae]]></category>
		<category><![CDATA[Ad Age]]></category>
		<category><![CDATA[Ben Stein]]></category>
		<category><![CDATA[Nancy Leson]]></category>
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		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Thomas Pynchon]]></category>
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		<category><![CDATA[Vibe]]></category>
<pubDate>Tue, 11 Aug 2009 18:15:00 +0000</pubDate>
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<title>Memoirist Richard Farrell Discusses Addiction And Writing On The Menu</title>
<description><![CDATA[<p><img alt="mmm_2-3.gif" src="http://www.mediabistro.com/news/original/mmm_2-3.gif" width="100" height="100" class="alignleft" vspace="3" hspace="5" /><img style="width:0px;height:0px" border="0" width="0" height="0" src="http://counters.gigya.com/wildfire/IMP/CXNID=2000002.11NXC/bT*xJmx*PTEyNDk5MTc1Nzk5ODEmcHQ9MTI*OTkxNzU4NzczMCZwPTQ1MDk3MiZkPSZnPTE=.gif" /><embed src="http://www.blogtalkradio.com/BTRPlayer.swf?displayheight=&amp;file=http://www.blogtalkradio.com%2fmediabistro%2fplay_list.xml?show_id=645905&amp;autostart=false&amp;shuffle=false&amp;volume=80&amp;corner=rounded&amp;callback=http://www.blogtalkradio.com/FlashPlayerCallback.aspx&amp;width=215&amp;height=108" width="215" height="108" type="application/x-shockwave-flash" quality="high"></embed></p>
<p>Today on the mediabistro.com Morning Media Menu podcast, host <strong><a href="http://www.mediabistro.com/Jason-Boog-profile.html">Jason Boog</a></strong> of <a href="http://www.mediabistro.com/galleycat">GalleyCat</a> was joined by co-host <strong><a href="http://www.mediabistro.com/Kevin-Allocca-profile.html">Kevin Allocca</a></strong>, editor of <a href="http://www.mediabistro.com/tvnewser">TVNewser</a>, and memoirist <strong><a href="http://www.mediabistro.com/Richard-Farrell-profile.html">Richard Farrell</a></strong>.</p>
<p>Farrell spoke about his memoir &#8220;What&#8217;s Left of Us,&#8221; the story of his heroin addiction and the life experiences that came along with it. After he detoxed and overcame his addiction, Farrell went on to become an author, filmmaker and screenwriter. He produced the documentary, <i>High on Crack Street</i>, which aired on <strong><a href="http://www.mediabistro.com/HBO-profile.html">HBO</a></strong>, and he wrote the script for the upcoming film <i>The Fighter</i> based on the documentary, which stars <strong><a href="http://www.mediabistro.com/Christian-Bale-profile.html">Christian Bale</a></strong> and <strong><a href="http://www.mediabistro.com/Mark-Wahlberg-profile.html">Mark Wahlberg</a></strong> &#8212; proving that there can be life after addiction.</p>
<p>&#8220;My book is about hope, it&#8217;s not about being a tough guy,&#8221; Farrell said. &#8220;I wrote it so that people could see. It&#8217;s a pretty dark book. It&#8217;s pretty graphic. It&#8217;s exactly how I lived it then.&#8221;</p>
<p>Farrell also gave advice about writing memoirs and screenplays. &#8220;Along my career I never gave up on that I was going to write this some day, I was going to tell my story, I was going to be a writer, that I wanted to be a writer,&#8221; he added. &#8220;And of course for a lot of writers that means you have to teach, so I became a teacher in college.&#8221; Farrell currently teaches English at the University of Massachusetts in Lowell.</p>
<p>Also discussed: An <i><strong><a href="http://www.mediabistro.com/Ad-Age-profile.html">Ad Age</a></strong></i> report that newspaper revenues will eventually rebound and <strong><a href="http://www.mediabistro.com/News-Corp-profile.html">News Corp.</a></strong>&#8216;s <strong><a href="http://www.mediabistro.com/Chase-Carey-profile.html">Chase Carey</a></strong>&#8216;s comments that the free television model has to change.</p>
<p>You can listen to all the past podcasts at BlogTalkRadio.com/mediabistro and call in at 646-929-0321.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Amanda Ernst</dc:creator>
<comments>http://www.mediabistro.com/fishbowlny/memoirist-richard-farrell-discusses-addiction-and-writing-on-the-menu_b12305#disqus_thread</comments>
<link>http://www.mediabistro.com/fishbowlny/memoirist-richard-farrell-discusses-addiction-and-writing-on-the-menu_b12305</link>
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		<category><![CDATA[Menu]]></category>
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		<category><![CDATA[Richard Farrell]]></category>
<pubDate>Mon, 10 Aug 2009 11:30:00 +0000</pubDate>
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