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Posts Tagged ‘Art Cooper’

Lucky EIC Brandon Holley on Getting a Magazine Job

Brandon Holley held editor positions at Time Out and GQ, helped launch Elle Girl and headed Yahoo! Shine before taking the helm at Lucky in 2011. And, she says, if you want to snag a top spot on a magazine masthead, you need to be a vocal and proactive voice for the brand.

“I think people make a mistake when they wanna climb the masthead, and they assume the editor-in-chief should pay attention to them. And, now that I’m on the other side of the desk, I love people who come to me,” Holley said in our Media Beat interview.

Holley explained that she made a name for herself at GQ by giving “steady input without being annoying” to editor-in-chief Art Cooper. “I wasn’t kissing ass, but I would write memos to him and say, ‘I think this section could use this,’ and ‘I think we should start a new section that’s this’… I’m a huge fan of memo writing.”

The EIC also debunked that rumor about Lucky going all-digital or scaling back its print frequency. “That was a weird misunderstanding of our mission,” she said.

Part 2: Brandon Holley Calls Fashion Blogging ‘Most Exciting Thing to Happen in Publishing in Decades’
Part 3: Lucky’s Brandon Holley Talks Photoshop and Fashion

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Copy Editing: Intro

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Eliot Kaplan Promoted at Hearst Magazines

Eliot Kaplan has been named Executive Director, Talent Acquisition, at Hearst Magazines. Kaplan most recently worked as Editorial Talent Director for Hearst, a position he held since 1999.

Kaplan has had quite the career in magazines, including his time at Hearst. He elevated GQ into a well-respected brand serving under its Editor-in-Chief Art Cooper. Then, for seven years he was Editor-in-Chief at Philadelphia Magazine, and during that time the title was nominated five times for National Magazine Awards and won twice.

FishbowlNY wishes Kaplan the best at his new position, even though we hear he’s a big Phillies fan.