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Posts Tagged ‘Ashley Alvarado’

California Watch to Launch New Kid-Friendly Section

Riding on the heels of some major investigative journalistic accomplishments, California Watch is making a move to expand its reach to a younger audience. A much, much younger audience. The site has a new children’s section in the works.

Writes Cal Watch’s Ashley Alvarado:

Wee ones will be able to color our “Ready to Rumble” book on earthquake safety right on the site; parents can order or download a copy for home use. Plus, we’ll launch an occasional series of videos featuring Sunny, the California Watchdog, as he helps children understand the issues we report on, like lead in jewelry and the need for clean drinking water.

Looks like when they say “children” they mean children. The site is currently holding a vote to determine the name of the new section. It’s down to Junior Watchdogs, Watchdog Kids and Sunny & Friends. Vote here.

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California Watch Moves In with OC Register

Tomorrow marks the official opening of a third office for California Watch, the two-year-old state-focused arm of Berkeley’s Center for Investigative Reporting. The largest investigative journalism outfit in California already has outposts in Berkeley and Sacramento.

CW’s SoCal office is located in Santa Ana, within the newsroom of the Orange County Register. Initially, the staff will consist of two talented female journos: Joanna Lin (pictured), one of the organization’s two health and welfare reporters, and Ashley Alvarado, CW’s public engagement manager. There is room for visiting staffers and a future, likely 2012 intern.

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