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Posts Tagged ‘Brides’

Keija Minor, Editor-in-Chief of Brides, on Her Legacy

keija-minor2Keija Minor has gone through quite a few career reinventions in her life. She started out as a corporate lawyer, decided it wasn’t her passion, and then took a major pay cut to became an intern at a startup magazine, Travel Savvy. Boy, did it pay off. Minor went from intern to EIC in three years, then, after stints at Niche Media and Uptown magazine, on to Condé Nast, where she is currently editor-in-chief of Brides.

In the latest installment of Mediabistro’s So What Do You Do?, Minor talks about taking a leap of faith in her career, her advice for freelancers pitching to Brides and her unique position at the top:

You are the first African American to hold a top title at a Condé Nast publication. Is that something you think about?
I think the industry has been changing generally just over the years, as all of corporate America has been changing, to some degree, to reflect more women and more diversity. I think with the title at Condé, you know, it’s fun to be the first. It’s exciting to be the first in any sort of category, and it’s an honor. But I don’t wake up every day thinking, ‘Okay, you’re the first black woman to hold this title.’ I think about, ‘What are you going to do to move the magazine forward?’ At the end of the day, yes, I will have been the first, but I also want to be the woman who knocks it out of the park as an editor.

To hear more from Minor, including what she thinks of Anna Wintour, read: So What Do You Do Keija Minor, Brides Editor-in-Chief?

Mediabistro Course

Travel Writing

Travel WritingStarting September 23, learn how to turn your travel stories into published essays and articles! Taught by a former Vanity Fair staff writer, James Sturz will teach you how to report, interview, and find sources, discover story ideas and pitch them successfully, and understand what travel editors look for in a story. Register now! 

Drew Barrymore, Beauty Columnist

Shutterstock_DrewBarrymoreThe multi-hyphenate keeps getting longer for the talented 38-year-old actress, director, producer, businesswoman and winemaker. Starting with the February/March issue of Brides, she can officially add columnist.

“Ask Drew” is the Condé Nast publication’s first ongoing celebrity column. Although the aforementioned issue is already put to bed so it can safely arrive at newsstands December 24, future issues will feature Barrymore answering reader questions.

“The column will be a resource for readers to learn about bridal beauty tips and tricks from Drew,” a magazine rep tells FishbowlNY. “She’s been a red carpet fixture for years and launched her own cosmetics line [Flower], which she is deeply involved in, so she will offer her unique expertise about looking your best for readers’ red carpet moment, their wedding and surrounding bridal events.”

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Lauren Iannotti Named Exec Editor of Brides

Lauren Iannotti has been named executive editor of Brides. Iannotti was most recently the deputy articles editor at Glamour, a role she had held since 2010.

Prior to her time at Glamour, Iannotti held various editorial roles at Marie Claire, O, The Oprah Magazine and Allure.

Iannotti is succeeding Keija Minor, who was promoted to editor-in-chief of Brides.

Keija Minor Named EIC of Brides

Keija Minor has been named editor-in-chief of Brides and Brides.com. Minor had been Brides’ executive editor since late last year, and acting editor-in-chief since Anne Fulenwider left the magazine.
“Keija’s contribution to Brides over the past several months has been invaluable and will enable her to step seamlessly into the role of editor-in-chief,” said Condé Nast editorial director, Tom Wallace. “She is a gifted editor. Brides will benefit from both her energy and her passion.”
 
Minor’s appointment is effective immediately. 

Brides Switches to Bimonthly

Starting next year, Brides is going bimonthly. The move appears to be a reaction to two factors: 1) Brides’ readers are moving online and 2) the print version has fallen on tough times (WWD notes that first half newsstand sales were down 26 percent).

To entice increased digital readership, Brides.com will be fully mobile, with revamped image galleries and interactive tools. Also, next spring, Brides will be supporting a “crowd sourced, publicly live-stream wedding on Facebook,” according to a release. Sounds romantic.

“This is the first time in Brides’ history that both the print and digital properties have shared editorial and business oversight and it’s given us the unique opportunity to evaluate our brand holistically,” said Michelle Myers, Brides’ vice president and publisher. “After extensive review of the marketplace it’s clear that bi-monthly frequency and a robust site provide optimal benefit to the consumer and will positively impact all areas of our business.”

The final monthly Brides will be in December. After that there will be a Jan/March winter issue. Brides goes bi-monthly effective April/May 2013.

Brides Goes General Interest in Revamping

Brides magazine has a new look — it’s larger and has an updated logo — but the biggest changes implemented by Anne Fulenwide, its Editor-in-Chief, will be found on the inside. Fulenwide has dedicated herself to changing the title since taking over, and for better or worse, she’s achieved that, because Brides is now taking the general interest route.

There are now pieces on travel, the fashion industry and other articles intended to attract new readers. It’s not strictly wedding, wedding, wedding anymore. “When I was at Marie Claire, we would talk about how to get the guy,” Fulenwide told WWD. “Well, now you got the guy and we have this whole new space to write about firsts. How to throw that first dinner party, the first Thanksgiving. We’re going to address this first stage of their new life.”

Blurring the magazine’s focus is a risky strategy, but time will tell if it pays off for Fulenwide. For now, just enjoy the new — and quite crazy — lowercase title logo.

The new look Brides hits newsstands April 24.

Most Popular FishbowlNY Stories for the Week

Here’s a look at what FishbowlNY stories made the most buzz this week.

  1. A. J. Daulerio Named EIC of Gawker, Tommy Craggs EIC of Deadspin, November 28
  2. Newsweek iPad App Coming in January, November 30
  3. Changes to The New York Times Comment System Brings out the Crazies, December 1 
  4. November Sweeps Indicate WNYW/Channel 5 Owns 10 p.m./November 29
  5. Time Inc. Finally Names CEO, November 30
  6. It’s a Clean Sweep of the November Sweeps for WABC/Channel 7, November 28
  7. Laura Lang on Taking CEO Spot at Time: ‘I Have Always Trusted My Instincts,’ December 1
  8. Big Changes at Brides, December 1

Keep up-to-date with the latest FishbowlNY news. Click here to sign-up for the FishbowlNY daily newsletter, bringing you our articles each afternoon directly to your inbox.

Big Changes at Brides

Anne Fulenwider, the Editor-in-Chief of Brides since September, has begun to make the magazine her own. According to WWD, there is a redesign coming next spring, and to prepare, Fulenwider has made several changes.

Amy Rosenfeld, the Creative Director at Brides since last year is out; she’s being replaced by Cybele Grandjean, who is joining the magazine from Real Simple. Likewise Sally Kilbridge, the Deputy Editor at Brides, is being succeeded by Keija Minor, the former Editor-in-Chief of Uptown.

Fulenwider has also added Lisa Harman Gooder as Brides’ first Digital Content Director, and Denise Penny as a Senior Editor.

Brides EIC Out After 25 Years

One of those rumors we mentioned yesterday turned out to be true (no, not the Kevin James one). Millie Martini Bratten, the Editor-in-Chief of Brides magazine since 1986, has been fired.

The New York Post reports that Anne Fulenwider, the Executive Editor of Marie Claire is replacing her. There has been no word on Carolyn Kremins, Brides’ Publisher yet, but she is still expected to move on from the title.

The shakeup at Brides might not be the only moves. We mentioned Lucky’s Publisher Michelle Meyers yesterday, but now there is word that tensions are mounting between Self’s Publisher Laura McEwen, and its Editor-in-Chief, Lucy Danziger.

Rumor Mill Cranks at Condé

Everyone likes a good rumor, right? Well, unless it happens to be about Kevin James releasing an album, then it would be kind of depressing. But thankfully, this isn’t about James. WWD says that there are a few rumors floating around at Condé Nast right now, especially around Brides magazine.

Apparently the buzz is that Carolyn Kremins, the Publisher of Brides, and Millie Martini Bratten, the Editor-in-Chief, are on their way out. Kremins is likely to stick around Condé — ”She’ll be incredibly strategic with her next move,” said a source — but Martini Bratten looks to be headed out of the company.

Additionally, there is a lot of talk that Michelle Myers could be ousted at Lucky.

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