Ad Age media columnist, Simon Dumenco pulls no punches when it comes to Huffpo. He once called the site a ‘media plantation.’ A line we quote at cocktail parties all the time…unless they’re thrown at Arianna’s house. Ahem.
Funny how the fact that The Huffington Post fails to pay most of its bloggers didn’t come up when Newhouse Dean Lorraine Branham gushed about the blog mistress in a prepared statement: “Arianna Huffington was ahead of the curve with HuffPo. She embraced the use of new media but never forgot that no matter where or how you tell the story, content is still king. This is what we teach our students.”
Oh, give me a break! Content, in Arianna’s world, is not king, and it never was. Link bait is king; opportunism is king.
Previously on FBLA: We Have a Little Crush on Simon Dumenco