The media formula at Internet search engine firm MyLocalBuzzTV.com is pretty simple: attractive female host + privileged LA enclave. There are already shows covering Santa Monica, Beverly Hills, Silver Lake and Burbank. Now, the hyper-local goodies company has added one for a larger, aggregate area.

West LA 2Day is hosted by Brittany Bell (pictured), a 2010 Miss Arizona and 2011 Miss Studio City. Here’s how company CEO Justin Beckett describes the firm’s newest weekday run-through:

“We combined the best elements of TV shows like Eye On LA, Access Hollywood and Talk Soup, with “Groupon-esque” type daily deals to create a three and a half minute, daily program that will provide those interested in the west Los Angeles area with an entertaining snap shot of relevant information, events and deals.”

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