What’s more embarrassing? The Daily Mail cranking out a crazy September 2 item about Bruce Willis’ Rumer-ed plans to sue Apple for the right to bequeath his iTunes collection, or legitimate press picking up the item on a slow Labor Day news weekend?
FishbowlLA is going to vote for the latter. Among those duped and now apologizing, sort of, is techcrunch.com:
Update: Like many of our peers, we also fell for this good old British tabloid rumor at first. We have updated the story now that Willis’ wife has denied that this story was true.