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Posts Tagged ‘Christy Turlington’

AMC Theatres Lend a Big Hand to African Moms, Children

Charitable giving doesn’t get much easier than this.

Starting tomorrow, June 1, and running through June 10, AMC Theatres will donate 40 cents of every movie ticket sold to The Global Fund to Fight HIV/AIDS. It’s part of a month-long campaign with the makers of (RED) cameras that also includes promotions at Bed Bath Beyond, FAB.com and on the equipment bags of top tennis players competing at the French Open:

Lifesaving medicine which can prevent transmission of HIV from moms to their babies can cost as little as 40 cents a day. “A huge thanks to our partners for transforming summer fun times into a smart and easy way to support the incredible work of the Global Fund,” says (RED) CEO Deborah Dugan.

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Mediabistro Course

Travel Writing

Travel WritingStarting September 23, learn how to turn your travel stories into published essays and articles! Taught by a former Vanity Fair staff writer, James Sturz will teach you how to report, interview, and find sources, discover story ideas and pitch them successfully, and understand what travel editors look for in a story. Register now! 

Shop Til You Drop (RED)

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UnBeige, the design blog, has been following the fuss over AdAge’s pilloring of (RED), the do-good hardgoods campaign. Dreamed up by Bono, chaired by Kennedy spawn Bobby Shriver and shilled for by Steven Spielberg, Christy Turlington, Oprah and Chris Rock, (RED) spent something like $100 mil. on marketing to make $18 mil. back.

CEO Shriver wrote to correct Mya Frazer’s piece. Then, laughingly-named The Independent did their own investigation, and surprise, surprise! (RED) is absolutely fabulous! FBNY helpfully points out that Bono guest-edited the paper last year.

FBLA loves it when celebrities write big checks. Why don’t all concerned do that little thing and quit trying to part the rest of us from our take-home pay?