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Posts Tagged ‘Christy Turlington’

AMC Theatres Lend a Big Hand to African Moms, Children

Charitable giving doesn’t get much easier than this.

Starting tomorrow, June 1, and running through June 10, AMC Theatres will donate 40 cents of every movie ticket sold to The Global Fund to Fight HIV/AIDS. It’s part of a month-long campaign with the makers of (RED) cameras that also includes promotions at Bed Bath Beyond, FAB.com and on the equipment bags of top tennis players competing at the French Open:

Lifesaving medicine which can prevent transmission of HIV from moms to their babies can cost as little as 40 cents a day. “A huge thanks to our partners for transforming summer fun times into a smart and easy way to support the incredible work of the Global Fund,” says (RED) CEO Deborah Dugan.

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Mediabistro Course

Copy Editing: Intro

Copy Editing: IntroStarting January 6, learn basic copy editing skills using the AP Stylebook! In this course, you'll learn how to use dictionaries and online reference tools to edit work, ask the right questions to clarify convoluted copy, prepare for a copy editing test, and tailor your resume to find more work as a copy editor. Register now!

Shop Til You Drop (RED)

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UnBeige, the design blog, has been following the fuss over AdAge’s pilloring of (RED), the do-good hardgoods campaign. Dreamed up by Bono, chaired by Kennedy spawn Bobby Shriver and shilled for by Steven Spielberg, Christy Turlington, Oprah and Chris Rock, (RED) spent something like $100 mil. on marketing to make $18 mil. back.

CEO Shriver wrote to correct Mya Frazer’s piece. Then, laughingly-named The Independent did their own investigation, and surprise, surprise! (RED) is absolutely fabulous! FBNY helpfully points out that Bono guest-edited the paper last year.

FBLA loves it when celebrities write big checks. Why don’t all concerned do that little thing and quit trying to part the rest of us from our take-home pay?