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Posts Tagged ‘Conde Nast’

Jamie Pallot Leaves Vanity Fair

Jamie Pallot is departing Vanity Fair after two years serving as its executive director of multimedia projects. Pallot had been with Condé Nast for over a decade. During that time he occupied various editorial roles, including editorial director of Condé Nast Digital.

Pallot told WWD that he was leaving because he wanted to begin some new projects. But for now, he said, “There’s a summer house in Sagaponack that’s calling my name.”

Must be nice.

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Condé Nast Cuts Patricia Steele

Condé Nast is cutting ties with communications head Patricia Steele. Steele — who had been with the company since late 2011 — was informed the company was letting her go by Patricia Röckenwagner, who joined the company last month.

Steele had served as senior vice president of corporate communications for Condé. According to WWD, her departure is a direct result of a restructuring that was implemented by Jill Bright, the company’s chief administrative officer.

There is no word on if Steele will be replaced, or if Röckenwagner will simply take over her duties.

More Condé Video Channels are On Their Way

Condé Nast already has digital video channels for GQ and Glamour, so if you’re a fan of those, we have good news for you: There’s more on their way. WWD reports that channels for Vogue and Wired will launch in the next couple weeks; Vanity Fair’s will debut in June; and by the end of the year, Teen Vogue, epicurious.com and style.com will have their own channels.

The new channels will be much like GQ and Glamour’s, in that they’ll try to emulate TV:

Vogue’s digital channel, to debut shortly after the Costume Institute Gala on Monday, will in all feature ten non-scripted Web series, including behind the scenes footage of events like the Met Ball; a cooking series with the model Elettra Wiedemann; a documentary-style chronicle of designers competing for the CFDA/Vogue Fashion Fund — it is called ‘The Fund’ — and ‘Vogue Jeanius,’ a series on denim trends. Programming on Wired includes ‘Codefellas,’ an animated scripted series and ‘The Window,’ about engineering stories.

Everyone will tell you that the future of the web is video, so this is a smart move by Condé. As with anything though, if the content isn’t good, people won’t care. That’s going to be the challenge: Presenting quality programming. That’s easier said than done, as you can see by checking the cable listings. Lord knows we don’t need another Married to Medicine.

People Still Puzzled by What Anna Wintour’s New Title Means

The great Anna Wintour has now been artistic director of Condé Nast for almost a week. When we learned that she was taking on the new role at the publishing house, our first thought was “What the hell does an artistic director even do?” Turns out no one really knows, and that’s unlikely to change anytime soon.

In her first comments to Condé staffers since becoming artistic director, WWD reports that Wintour didn’t shed any light on her new position. She gave boring, brief and general comments about her status, only offering that she would “help editors with their jobs.” The editors surely loved hearing that.

One person who was at the meeting was excited, claiming that ”She’s a good person to have in our corner.” Another, perhaps more accurately, said Wintour’s artistic director title means “She’ll do what she always does, which is what she wants to do.”

Melissa Brecher Named CMO of Fairchild Fashion Media

Melissa Brecher has been promoted from vice president of marketing and communications of Fairchild Fashion Media (FFM) to chief marketing officer.

Brecher has been with Condé Nast for 12 years. During that time she has been associate publisher of marketing for Lucky magazine and prior to that, director of merchandising and promotion services.

In her new role Brecher will continue to report to Will Schenck, executive vice president, chief revenue officer for FFM.

Condé Nast Grabs More Downtown Real Estate

Condé Nast isn’t moving to One World Trade Center for about a year, but that hasn’t stopped execs from snatching up more downtown real estate.

Crain’s New York reports that the publishing giant is currently negotiating to take over an 80,000 square foot section of 222 Broadway, between Fulton and Ann.

The deal will allow Condé to add more space for a fraction of the cost. The rent at 222 Broadway is about $40 per square foot, while One WTC’s is in the $60-plus range.

Lucky Cuts Publishing Frequency

Another Friday, another Condé Nast magazine sees its publishing frequency decline. According to WWD, Lucky is going from 12 issues to 10, beginning with its December issue, which will be combined with January. June and July will also be combined.

Last Friday W took a similar route, dropping to 10 issues from a monthly.

Fingers crossed that next Friday is publishing cut back free.

Condé Nast Adds Marketing Exec

Condé Nast has named Patty Newburger vice president, special projects, a new role at the company. Newburger was most recently senior vice president of Tribeca Enterprises, the company responsible for the Tribeca Film Festival.

At Condé, Newburger will be tasked with finding new branding opportunities and “developing content programming for Condé Nast corporate conferences and events,” according to a release.

“Patty is a brilliant, energetic executive with a proven track record of creating new programs for some of the most exciting companies in the media space,” said Jill Bright, chief administrative officer for Condé, in a statement. “We are thrilled to have her join us at a time when Condé Nast is poised to take the company to new and exciting places.”

Condé Kills Gourmet Live App

Gourmet the magazine has been dead since 2009, and now, the Gourmet Live app is joining it. The New York Post reports that Condé Nast has decided to kill Gourmet Live because — after some initial enthusiasm for the app — no one was using it.

The app was launched in 2010, and at the time was heralded as a unique way to increase Gourmet’s brand presence. But as many media companies find out, getting people to stay interested in apps is harder than it seems. Just ask anyone who downloaded Angry Birds.

Condé spun the death of Gourmet Live by telling the Post that it wasn’t needed anymore because Gourmet.com was doing so great. “Gourmet Live, while the absolute right move for its time, no longer helps fuel the brand’s evolution as the growth around the brand’s Web presence on Gourmet.com has greatly exceeded that of the Gourmet Live app,” said a spokesperson.

Condé Nast Creates a Magazine for Walmart

Condé Nast and Walmart sure are strange bedfellows, but as we all know, money can make anything happen. That’s why Bruce Willis agreed to star in Die Hard sequels until he dies (the last installment is tentatively titled Oh You Dead Now). Money must also be the main driver behind Condé Nast creating a magazine for Walmart titled BeautyScoop.

WWD reports that the monthly glossy lines the shelves of thousands of Walmarts and is mailed to about 2.5 million Walmart shoppers. BeautyScoop is also filled with content written by editors at Glamour, Lucky, Allure and Self.

The fun thing about BeautyScoop is that Condé — considering itself a glamorous brand — doesn’t exactly want people knowing it’s good friends with Walmart. It must really sting then, to have this news revealed by WWD, which is owned by Condé.

But don’t worry Condé execs, there is no shame in producing a magazine for a massive retailer. If anyone sasses you about it, simply throw your hands in the air and reply, “Hey, must be the money!”

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