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Posts Tagged ‘Consumer Reports’

Consumer Reports Adds to Executive Team

Consumer Reports has added three executives to its roster. Diane Salvatore has been named senior director, content strategy and delivery; Brent Diamond has been appointed vice president, magazine and newsletter products; and Christian Nimsky has joined as vice president, digital interactive products and services.

Salvatore joins Consumer Reports boasting experience with Prevention, Ladies’ Home Journal and YM magazines. Nimsky has over a decade of work in the digital realm. He has worked with companies such as Edmunds.com and Kelley Blue Book. Diamond has served as president and CEO of both Primedia and Action Pursuit Group.

“Diane, Christian and Brent’s arrivals position us to build the new Consumer Reports,” said Laurence Bunin, COO of Consumer Reports, in a statement. “Their breadth of experience combined with a capacity for fresh ideas – along with what has always made Consumer Reports a trusted resource for consumers – will be essential in making our products, content and services even more compelling in a complex, information-intensive marketplace.”

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Lauren Berger Writes New Book for Young People Entering "Real World"

Lauren Berger Welcome to the Real WorldCareer Expert, Lauren Berger, releases her second book, Welcome to the Real World: Finding Your Place, Perfecting Your Work, and Turning Your Job Into Your Dream Career (Harper Business), on April 22nd. In this book, Berger shares everything she wishes someone told her after graduation. Her book is the essential guide to anyone starting their first, second, or third job. She encourages readers to be fearless, step outside of their comfort zones, and go after what they want.

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Consumer Reports to Make Dozens of Layoffs

Consumer Reports is falling on hard times.

A tipster tells FishbowlNY that CR is facing a $7 million shortfall. We’re told that Consumer Reports needs to make 70 layoffs to make budget.

We told you earlier today that Yonkers-based Consumer Reports had announced plans for a major structuring. Among the initial changes, editorial director Kevin McKean, with the company since 2005, is out. His position was eliminated.

Consumer Reports has published a monthly magazine since 1936, aimed at helping the public make the best decisions about new products on the market. The magazine uses an in-house testing laboratory and survey research center.

Consumer Reports keeps its objectivity by not permitting advertising within the magazine.

 

Consumer Reports Restructures, Drops Editorial Director

Consumer Reports has announced a wide-sweeping reorganization, and with that — of course — comes layoffs. Folio reports that the magazine is combining its editorial, testing and survey groups. The first person to feel the resulting squeeze is Kevin McKean, who had been with CR since 2005. His position was eliminated.

Despite the circumstances, McKean had nothing but good things to say about the magazine. “I think for their next chapter, so to speak, it’s actually better that I’m out of there and it’s a good thing for me and a good thing for them — it’s an amicable and mutual decision,” McKean told Folio.

A CR spokesperson acknowledged that there would most likely be more layoffs coming.

Consumer Reports Unveils Naughty and Nice Holiday List

‘Tis the season for companies to take advantage of eager shoppers.

Yonkers-based Consumer Reports has unveiled its 2nd Annual Naughty and Nice Holiday List, compiling the best and worst shopping policies and companies behind them.

Consumer Reports selected three companies from each category.

Naughty

  • AirTran:   Consumer Reports says discounted coach and sale-fare tickets don’t include the price of a seat, which costs an extra $6- $20 each way at the time of booking.
  • American Apparel: They offer two different return policies with no explanation – online customers get full refunds while store shoppers only receive merchandise credit.
  • RadioShack: Sometimes the electronics retailer, Consumer Reports contends, charges different prices for some items depending on whether it was bought online or at the store, including one instance where the cost of an HDMI cable in-store was nearly twice the cost of the online price.

A look at the “nice” after the jump.

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Consumer Reports Celebrates Diamond Anniversary in Grand Style

The New York Times may be considered the “paper of record,” but throughout the last 75 years Consumer Reports has become the magazine that the buying public has relied upon.  

To mark the diamond anniversary, Consumer Reports’ year-long celebration ramps up at the historic Grand Central Terminal today and tomorrow. The two-day, public event will include interactive, hands-on, testing exhibits, an expert panel discussion on food safety and demonstrations.

While Consumer Reports is celebrating its glorious past, the magazine, based in Yonkers, is always looking toward the future for its readers.

The organization yesterday released a new poll that shows that 87 percent of Americans are highly concerned about distracted driving and patient safety, especially hospital infections (69 percent).

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Cubes: Touring the Mad Science of Consumer Reports

In the latest episode of “Cubes,” we get an inside look at the science behind Consumer Reports. The magazine’s headquarters feature an echo-proof sound chamber, a state-of-the-art photography lab, and a special machine that crushes baby cribs, among other cool things.

For more videos, check out Mediabistro.tv, and be sure to follow us on Twitter: @mediabistroTV


Consumer Reports Offering Free Access Online Today

With sites like Yelp giving everyone a place to spout their own completely biased opinion about just about everything, Consumer Reports remains the one place where you can get feedback on items based on actual research and testing. So it’s worth noting that for today only, the magazine is offering people a chance to view its complete product reviews archive for free.

All you have to do is go here and register and bam! You can check out all the products that the magazine reviews online. It’s starting to get hot out there, so we suggest starting with fans and air conditioners.

Fiscal Times Will Have Powerhouse Of Journos, Content

jackie.jpgNow see, this is the kind of publication we hope to see more of in 2010: The Fiscal Times, set to launch next year, will be an online-only entity that “will aim to drive the conversation surrounding our nation’s most pressing economic issues.”

Sure, there are plenty of economic blogs out there right now, but there are two things that make us excited about The Fiscal Times. One is its content sharing agreement: the news org already has a deal with The Washington Post, and is working on arrangements with other publications, much in the way that The Business Insider has done. Secondly, The Fiscal Times really has culled some of the best financial reporters and editors: Ann Reilly Dowd, formerly of Fortune and Money; Elaine Povich from The Chicago Tribune and Newsday; Dan Morgan, an ex-investigative reporter for The Washington Post and Eric Pianin, a 28-year veteran of The Washington Post. What’s more, TFT’s editor-in-chief is Jackie Leo (at left), who formerly held the same position at Reader’s Digest and was editorial director of Consumer Reports.

With this group, it finally makes sense why the organizations that are sharing content would actually want to take articles from The Fiscal Times, and not the other way around.

Says one of the founders of the publication, Peter G. Peterson, “The Fiscal Times is a new entity whose time has come, an independently supported publication comprised of top journalists and opinion makers covering the critical economic issues of our time.” We might actually believe him.

Read More: Fiscal Times launching next year –Twitter

The Fiscal Times’ Twitter

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Attack On Former Gawker-Owned Site Crashes Server

server.jpgYesterday, our colleagues at AgencySpy floated some ideas as to why Gawker Media‘s blogs were experiencing slowness and technical difficulties over the last few days. One theory: a DDos attack:

“A Distributed Denial of Service attack is, simply put, like two or 10 people hitting refresh on Gawker millions of times a minute. Obviously, this is not a hack for the faint hearted (or unskilled). Sometimes it’s one person, others it’s multiple. Sometimes the damage is temporary, others it is permanent.”

Today it looks like that was in fact what was bringing sites like Jezebel, Gizmodo and flagship Gawker down. However, Gawker Media said in a memo to employees that the attack targeted Consumerist.com, a site that Gawker sold late last year to Consumer Reports, although it apparently still hosts the site.

$5 to the person who can find the Consumerist story that might motivate such an attack on the site. Or maybe those in the Scientology community, upset with a recent Gawker piece, are just really smart and sneaky.

(Photo via Flickr)

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