You have to give WPIX/Channel 11 and news director Bill Carey credit for constantly changing viewers minds for what a traditional newscast should look like.
The station, seeking a piece of the competitive morning race, is reinventing the wheel again. By making night time commentator Lionel as host of the 4 a.m. to 6 a.m., WPIX wants to lift itself out of the early hours abyss. In turn, the station would use that lead-in on the PIX Morning News with Sukanya Krishnan and Frances Rivera.
If you’ve watched PIX News at 10, then you’ve seen Lionel pontificate about a wide range of pressing matters. He’s given more than two minutes each night to weave a story with good writing, some humor and a dose of histrionics.
In the morning, right from the opening title, this is Lionel’s show. There are several shots of Lionel at Grand Central Terminal with his one name on the screen, before showing PIX Morning News. All that’s missing is the late Ed McMahon‘s…”Here’s Lionel!” Incidentally, later in the morning, there is no talent displayed in the open.