Grantland finally got around to fixing the incredibly tacky banner ad situation that had plagued it since its launch last June. The site debuted a complete redesign today.
“As much as we loved the first design, it was a real struggle sometimes to showcase the big pieces, things we really wanted to make sure the readers saw,” Grantlant Deputy Editor Dan Fierman tells Sports Business Daily. “The original look sort of seemed static, but in reality, things fell out of that main river really quickly. Having this more visual presentation is going to give us a much better platform going forward.”
We’re not in love with the redesign. But we definitely agree with Fierman that the new look does a much better job highlighting the site’s content–instead of tacky Subway ads.