FishbowlDC TVNewser TVSpy LostRemote AgencySpy PRNewser GalleyCat SocialTimes

Posts Tagged ‘Ellen Kampinsky’

Consumer Reports Gets an Overhaul

Consumer Reports will debut a new look — both outside and inside — with its November issue. Gone are the cluttered covers of the past. The revamped Reports features a clean cover that tackles a singular topic, and it’s a big improvement.

Inside the magazine, editor-in-chief Ellen Kampinsky and VP/general manager Brent Diamond have added some interesting features. Your Advocate, found in the front of the book, features a Q&A with an exec from a major brand (GM’s Mary Barra kicks things off); a section that answers a reader’s specific question; a feature that dispenses insider tips from various industry experts; and plenty more.

The updated Reports was based on more than a year of research, but Kampinksy cautions that it’s not a finished product. She also eases readers’ concerns about the glossy changing too much.

“The November issue is the start of a new conversation with our readers. Based on the feedback we get from them, we’ll be making more changes in the coming months,” said Kampinsky. “We’ll remain unbiased and unbought. And we promise never, ever to put the Kardashians on the cover.”

Mediabistro Course

Middle Grade Novel Writing

Middle Grade Novel WritingStarting January 15, work with a literary agent to write your middle-grade novel! In this course, you'll learn how to develop strong characters, write compelling dialogue, master the art of revision, and market your work to publishing houses and agents. Register now!

Ellen Kampinsky Named Editor-in-Chief of Consumer Reports

consumer reports logo GEllen Kampinsky has been named the new editor-in-chief of Consumer Reports. Kampinsky most recently served as a senior editor at Newsweek and The Daily Beast. She also spent a decade at Glamour.

“Ellen’s impressive track record across multiple formats of media and her commitment to upholding the highest standards of journalistic integrity make her a welcome addition to the Consumer Reports team,” Brent Diamond, VP and general manager of the company’s magazine and newsletter products, said in a statement. “Her experience will be invaluable as we strive to provide readers with a broad range of information and work together for a fair, just and safe marketplace for all consumers.”

Kampinsky’s appointment is effective immediately.

PR and Media Pros Gather for AirPR and talkTech Happy Hour

airpr happy hour tribeca grand 112013

An interesting mix of PR professionals and media figures converged on the Tribeca Grand last night for AirPR and talkTech‘s Happy Hour. Greg Galant, founder of Muckrack and the Shorty Awards, stopped by, along with Daily Beast editor Ellen Kampinsky, Time reporter Courtney Subramanian and Nora Bass, co-founder of the women’s media brand Vixely.

PR and digital media pros in attendance included Rebekah Iliff, director of product for AirPR, Chathri Ali, managing partner for talkTech, Rebecca Wolfe of WPP’s Dell Team, publicist Nora Wolf of Wolf PR and AirPR CEO Sharam Fouladgar-Mercer. talkTech and AirPR host networking events at least three to four times a year in New York and other cities around the country, trying to bring together PR people, journalists, techies and media strategists to discuss the changing media landscape.

Some of last night’s discussion revolved around whether traditional PR strategies still really worked. Iliff compared AirPR’s approach to more traditional public outreach strategies:

“We create our own content. Some of my posts have been shared 4,000 or 5,000 times on Facebook, LinkedIn and Twitter… I think we might be reaching a lot more people than traditional pitching would.”