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Posts Tagged ‘Field & Stream’

Cover Battle: Harper’s or Field & Stream

Welcome back to FishbowlNY’s weekly Cover Battle. This time around we’re pitting Harper’s versus Field & Stream. Harper’s cover always has a similar look, but we liked this picture of people in suits trying their hand at art. Silly suit wearers! You can only understand art if you wear plaid shirts and enjoy artisanal hushpuppies.

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Mediabistro Event

Explore the Future of Virtual Currency

Inside BitcoinsDiscover why countless investors and businessmen, including the Winklevoss twins, are becoming big supporters of virtual currencies at Inside Bitcoins on July 30 in New York. You’ll hear from speakers like Charlie Shrem, Vice Chairman at Bitcoin Foundation, who runs one of the largest alternative payment companies. Every paid registrant will receive a Bitcoin paper wallet with 0.01 Bitcoin. Register today.

Former Reader’s Digest VP Wildman Joins Bonnier

wildman headshot.jpgMark Wildman is leaving Reader’s Digest to join magazine publisher Bonnier Corp. as senior vice president of corporate sales and marketing. Wildman was most recently vice president of integrated marketing at Reader’s Digest Association, but his replacement, Maureen Polo, was announced last week. He will start at Bonnier on November 6.

While at RDA, Wildman worked to establish the integrated sales and marketing group for the company’s Food & Entertaining Affinity. Before joining Reader’s Digest in 2007, Wildman worked as executive director at Conde Nast Media Group.

“Bonnier is a strong, forward-thinking organization with more than 50 consumer media brands like Saveur, Popular Science, Field & Stream and Parenting,” Wildman said. “As consumers continue their shift toward real and meaningful, the Bonnier brands are very well-positioned, delivering specific well-defined audiences which are highly engaged and emotionally invested in the content.”

Full release after the jump

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Bonnier In Talks To Buy Hachette Enthusiast Titles

boating.pngThere have been a few reports that Florida-based Bonnier Corp. is close to reaching a deal to buy a group of Hachette Filipacchi enthusiast titles.

Earlier this month, we confirmed that Hachette was looking for a buyer for a group of magazines including American Photo, Popular Photography, Boating, Flying and Sound & Vision. Now, according to sources noted by Nielsen’s Photo District News and minonline, Bonnier is in talks to snap up the titles, although a final deal may be weeks away.

Our source confirmed what minonline reported earlier today: the two companies are trying to reach an agreement, but it could be a few weeks before it is finalized.

If the deal does go through, Hachette’s titles will fit well into Bonnier’s portfolio, which already includes a number of enthusiast titles, such as Field & Stream, Windsurfing and Yachting, as well as consumer titles like Popular Science and Parenting.

Earlier: Hachette Dumps Men’s Enthusiast Group Publisher, Looks To Sell Titles