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Posts Tagged ‘Fortune’

Cover Battle: New York Times Magazine or Fortune

Welcome back to another edition of FishbowlNY’s Cover Battle. This week we have The New York Times Magazine versus Fortune. The Times Mag went with a photo of a young golfer who is probably better than you. Even if you are better at golf than him, there’s no way you can beat those pants.

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Walmart Leads Annual Fortune 500 List

Fortune’s annual Fortune 500 issue is once again upon us. If you enjoy massive corporations, get excited. The leader this year is Walmart, which raked in $469 billion in revenue. Not that this should surprise anyone. Since the Fortune 500 has been published — way back in 1955 — the number one company has always been either Walmart, Exxon Mobil or GM.

Exxon Mobil ($449 billion), Chevron ($233), Phillips 66 ($169) and Berkshire Hathaway ($162) round out the top five.

As far as media companies go, here’s some that made the cut:

  • 66) Walt Disney – $42 billion
  • 91) News Corp. – $33
  • 105) Time Warner – $28
  • 186) CBS – $14
  • 198) Viacom – $13
  • 467) Gannett – $5

Brandon Kavulla Joins Fortune As Creative Director

Fortune has named Brandon Kavulla its creative director. He comes to the magazine from Wired, where he held the same role for the past two years. Kavulla came to Wired from Men’s Health, and he has worked at Vibe and Spin.

“I am delighted to announce that Brandon Kavulla will be joining Fortune as our new creative director,” wrote Andy Serwer, managing editor of Fortune, in a memo. “Brandon is an award-winning, veteran CD who will be an incredibly valuable addition to our team.”

Sewer’s full note is below.

 

Jeff Bewkes Plays Coy About Time Inc. and Meredith Talks

The media has been discussing the Time Inc. and Meredith merger for weeks now, but Jeff Bewkes, CEO of Time Warner, is still dodging the issue.

Bloomberg reports that when Bewkes was asked about the combo, he replied, “The press is very active. Who knows if they know what they’re talking about.”

Allow us to answer that: You, Jeff Bewkes, are the person who knows if we know what we’re talking about. And the only reason we know anything is because a Time Inc. publication — Fortunereported it.

So there you go. The more you know.

Fortune Throws a Book Party

Last night Fortune threw a party to celebrate the release of Tap Dancing to Work, Warren Buffett on Practically Everything 1966 – 2012, which was written/edited by Carol Loomis (pictured right) Fortune’s senior editor-at-large. The shindig was held at the fancy Lambs Club.

Those in attendance included Loomis, Buffett, John HueyLloyd Blankfein, Jamie Dimon, Brian Roberts, Steve Burke, Becky Quick, Meredith Whitney, Lally Weymouth, Don Graham, Andrew Ross Sorkin and more.

We love how even Buffett had to wear a name tag, as if people didn’t recognize him. “I love this book, but who’s that old guy double-dipping the cocktail sauce? Weirdo.”

[Photo: Donald Bowers/Getty Images for Fortune]

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Fortune Changes iPad App, Shifts Plan

Fortune’s iPad app used to open up to a storefront image, asking users to pay before viewing any content. That’s the way plenty of magazine apps function, but Fortune has now shifted gears. The new Fortune iPad app weaves both free and pay-to-view content together in order to keep readers browsing, and maybe even lure some non-subscribers to pay up.

“Beginning with the current issue, iPad users can experience Fortune soup-to-nuts on their tablets,” said Fortune.com’s managing editor, Megan Barnettin a statement. “The magazine content is interspersed with daily news and analysis in an easy-to-swipe news app. It’s the best of Fortune in a mix of free and paid content.”

Mixing the content is a smart move by Fortune. There are plenty of people who have a magazine app, but for whatever reason, have decided not to become a subscriber. By offering free items along with the tempting subscriber-only content, Fortune is getting those people to give the app another try.

New subscribers to Fortune magazine receive one month free on the iPad app. Otherwise the pricing is one month for $2.99, one year for $19.99 or a single issue for $4.99.

Cover Battle: Businessweek or Fortune

We have a dilemma here at FishbowlNY. We can’t decide which cover we came across this morning we like best. Businessweek’s is fantastic (cover story about Karl Rove’s power moves) but so is Fortune’s (cover story about Hostess going bankrupt again).

So we leave it up to you, dear readers. Which cover is better? Also, and you might not be able to answer this — if Hostess does finally disappear, does that mean Ding Dongs do too? Because if so, we’ve got some stockpiling to do.

Guessing The Best Table at the White House Correspondents’ Dinner

The White House Correspondents’ Dinner is a joke and everyone knows it. It’s nothing more than a chance for media types to mingle with Hollywood types and talk about how fantastic they all are. Since no real news ever comes out of the dinner, let’s take an early look at who might have the best guests at their table, via WWD.

Time:
George Clooney and Girlfriend of The Moment Stacy Keibler

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Two Time Inc. Moves

Time Inc. has announced a couple moves today. Steve Gandel is joining Fortune.com, where he’ll report on Wall Street for the site’s “Term Sheet” section. Gandel was most recently a Senior Business writer for Time, where he covered real estate, economics and more. Gandel’s first day is Monday.

In other Time Inc. news, Charlie Kammerer has been named Group Publisher for This Old House and Coastal Living. Kammerer had been Publisher of This Old House Ventures, Inc., for about three years.

Kammerer succeeds Peter Medwid, who left the company in January.

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