The State Theatre on El Cajon Blvd. in San Diego no longer packs in movie patrons. But late this afternoon, there will be a brief revival in front of the building thanks to an intriguing new cinema-on-wheels initiative.

Drive-By Cinema, a “very irregular project” from the Pacific Arts Movement¬†with help from the James Irvine Foundation, officially gets going at 5 p.m. Later stagings will also typically involve¬†locations where huge movie palaces once operated:

Drive-By Cinema (DBC) was inspired by the late George Lin, former San Diego Asian Film Festival associate director, who once proposed buying old mail trucks to drive around the city to project films. In the same spirit, Pac-Arts has refurbished an old truck to cruise around high foot-traffic areas and blast films wherever they can.

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