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Posts Tagged ‘Gridskipper’

GawkerTV Launches With Intern Workforce, Optimistic About Ad Sales

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Today’s launch of Gawker.TV is the product of Richard Blakeley‘s three years as Nick Denton‘s video editor. Now the This Is Why You’re Fat co-author is manning his own satellite site, which will be posting videos throughout the day, with the help of the 16 or so interns currently working under Blakeley.

The fact that so much (unpaid) manpower is going into this spin-off site isn’t exactly a surprise. Gawker‘s largest-generating posts have almost always been candid videos: Tom Cruise ranting about Scientology, the Eric Dane/Rebecca Gayheart/Kari Ann Peniche sex tape, and the video shot by Blakeley of Heath Ledger’s body being wheeled out of the apartment he was staying in Soho when he died in 2008.

Denton has also admitted that it will be easier to sell ads on a site that is not as specifically themed as some of his other off-shoots like Jezebel (for women) or Fleshbot (Gawker’s sex Web site). Sales of Gawker’s other sites — Wonkette, Idolator, and Gridskipper — were similarly explained to be the result of poor ad revenue.

Gawker.TV currently has a tip box at the top of the site for users to submit videos. We have yet to hear back from Gawker Media if the tip box will automatically filter into the new open forums, as they do on Gawker’s main site.

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Gawker Slims Down for The New Year

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Gawker Media is capping off 2008 by selling two of its blogs — Consumerist and the Hollywood gossip site Defamer. Yesterday, two weeks after FishbowlNY broke the story of talks between the two companies, The New York Times reported that Consumers Union, the publisher of Consumer Reports, is buying the customer watchdog blog Consumerist from Gawker Media. In the article, the paper quotes Gawker publisher Nick Denton saying that he’s also “in talks” to sell the Hollywood gossip site Defamer. FishbowlNY has exclusively learned that, later in the afternoon, Denton sent out an email to his site leads revealing that Defamer has actually already been sold. Denton told his top editors that public announcement of the sale will come later today.

Denton put the Consumerist up for sale in mid-November at the same time that he folded his tech-industry gossip blog Valleywag into Gawker.com. Defamer was never put on sale, but in his email, Denton says the company was approached about the site a few months ago and has been in talks with the buyer ever since. Denton’s missive did not reveal who will be purchasing Defamer, but that news should come out when the sale is officially announced later today.

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What a Difference a Year Makes? Not a Whole Lot According to Gridskipper

gridskipper.pngA tipster has alerted us to an interesting phenomenon. It seems that Gridskipper has been repackaging old posts and presenting them as new by merely changing the date. Behold Monday’s posting on ping pong in Berlin.

When did tischtennis (ping pong) grow cool? Its roots in Berlin go back to 1899, when the first ping pong verein (club) was established. Members were of the “upper crust” and may have been cool. But the current ping-pong furor seems to be riding on the coattails (or legwarmers) of the 1980s fashion craze (or the upcoming Balls of Fury).
Hmm, upcoming “Balls of Fury?” So we did a little googling and lo and behold, we found the exact same entry from August 2007, you know back before “Balls of Fury” was released. Way to be sneaky! However, seems like some of the commenters are getting a little irritated at this “regurgitating” trend. On a July 9 post about Washington’s El Salvador cuisine the post referred to Park Rd as the most “skid-row street in DC.” Huh? said the commenters: “the houses on the 1400 block of park road — “the most skid-row street in dc” — probably go for around $800,000.” Said another: “I’ll chime in on the “most skid row street” remark, too: seriously? this from a site purporting to bring some kind of “inside scoop”?”

We’re not experts on the urban economics of D.C. but maybe things were worse on Park Rd back in November when this post originally ran. Maybe we’ll give this oh-so-subtle time saving trick a whirl, think anyone would notice if we did a post about the press considers Hillary a shoo-in for President?

Gridskipper Editor on Gawker Media: ‘The Whole Pageviews Thing is a Fallacy’

hunterbio1.jpgYesterday we chatted up Gridskipper assistant editor Hunter Walker on IM to see what he had to say about life in the wake of Monday’s sale of the site and fellow former Gawker Media properties Wonkette and Idolator. He let us know and raised us his take on where Gawker the company, as well as Gawker the site, is going these days (quick answer: nowhere good if you prefer your blogs free of every Internet meme that sweeps the Web at traffic-spiking 12-hour intervals) and the “fallacy” of pageviews as a metric for Gawker and other blogs. As Walker put it three days after his blog was unloaded by Gawker Media founder Nick Denton, for whom the pageview reigns supreme, “It really amazes me that there’s any advertiser out there who doesn’t recognize the difference between views and unique visitors.”

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