Posts Tagged ‘Groupon’
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The last in lists: paidContent has come out with its 50 Most Successful Digital media companies in the United States. The top three are really no surprises: #1 is Google, followed by Yahoo (whose sites get a staggering 630 million unique visitors a month!) and Apple.
Then the results get a litle more interesting. For example, Zynga, whose lineup of social games—including CityVille, FarmVille and FrontierVille, makes more digital media money ($850 million!) than Amazon ($600 million), Groupon ($480 million), and the New York Times ($390 million). Note this is just digital revenue we’re talking about here, but seriously. Are those games even fun?
Another surprise on the list: Ancestry.com. Apparently “more than one million people pay as much as $159 a year to access Ancestry’s archive of digitized historical records, which they typically use to build family trees.”
Guess we have a lot of time on our hands.
Last week FishbowlNY told you about The New York Times preparing its group coupon service, TimesLimited, and yesterday – between forwards from our friends that based their entire comedic value on animals doing human things – we received an email that the service has officially launched.
Like you, we have some questions about TimesLimited, starting with: Why now? It seems a little late for the paper to be launching a group service, with sites like Groupon – and to a lesser extent, LivingSocial – already commanding much of the market.
Eileen Murphy, Vice President, Corporate Communications, for the Times, tells FishbowlNY that the paper feels quite differently. “We think the time is right for this. We’ve had success with our existing email based advertising programs like Sophisticated Shopper and Great Getaways and think this endeavor is timed perfectly. It’s a natural extension for the Times; we have the assets, the consumer reach and the relationships with advertisers”