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Posts Tagged ‘Harry Morton’

Harry Morton Kind of Regrets Pink Taco Restaurant Name

The November/December issue of Haute Living Los Angeles magazine has Cindy Crawford and Rande Gerber on the cover, looking resplendent against blue-sky Malibu backdrop. To go along with that cover story, there’s also a fun interview by Laura Schreffler with Harry Morton, the 31-year-old son of Hard Rock Hotel and Cafe founder Peter Morton.

Morton lives above the Sunset Strip and his twin properties, The Viper Room and Pink Taco Mexican restaurant. He says he’s shopping a documentary series about the former to pay cable networks and admits that in hindsight, he might have done things a little differently with the latter:

“If I could go back, I would change the name,” Harry muses now of his haute Mexican eatery [chain]. “It started off as a funny idea; it was a joke at the time. But now we pride ourselves on our ability to evolve, and the food speaks for itself.”

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For Funny Sounding Burger Joint, It’s Deja-Fuku All Over Again

LA Times food writer Jessica Gelt goes where any reader would expect her to in today’s piece about Vegas food truck sensation Fukuburger coming to Hollywood in the form of the first of up to ten planned bricks and mortar LA locations.

It’s pronounced “foo-koo,” she cautions, despite the name’s striking similarity to the expression a late night partier might favor at the upcoming Cahuenga Blvd. location if-when the patty arrives well-done rather than medium rare. Still, Gelt couldn’t help but throw the obvious question to LA concept importer Harry Morton:

Things become even more suspect when one discovers that Morton owns Pink Taco. It’s a curious little empire he’s building, but on the phone after a lengthy business meeting Morton quickly dismisses potential gigglers.

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