Report: Local Newscasts Outpace Cable Networks in New York

Jerry Barmash — Wed, 12 Sep 2012 12:44:30 +0000

Viewers would rather get their news from local anchors in New York than the cable news networks, a report by trade association TVB indicates.

The report says New York’s early and late evening newscasts combined to outdraw the five highest-rated cable networks by 18 percent.

The data is conclusive in highlighting the enormous audience reach and composition balance advantages local broadcast TV news provides advertisers compared [to] national cable primetime news networks,” TVB president Steve Lanzano told Broadcasting & Cable.

The report, which examined Nielsen figures of nightly programming on CNN, Fox News Channel, CNBC, MSNBC, and HLN, says those networks contribute to only three to eight percent of the total evening news audience.

New Career Opportunities Daily: The best jobs in media.

Kyra Time | Katie at Twitter | bin Laden Book

Jerry Barmash — Fri, 24 Aug 2012 15:45:21 +0000

TVNewser: After 14 years at CNN, Kyra Phillips has moved down the hall to HLN. She’ll anchor the cable channel’s convention coverage starting next week.

FishbowlLA: The Katie Couric World Tour continues with a trip to Twitter’s new headquarters in San Francisco. Her new daytime talk show debuts next month.

GalleyCat: A new book (left) exploring the Osama bin Laden raid from the first-hand perspective of a Navy SEAL on the mission, has topped Amazon’s best-seller list. The book will be published on 9/11.

New Career Opportunities Daily: The best jobs in media.

HLN - FishbowlNY

Report: Local Newscasts Outpace Cable Networks in New York

Kyra Time | Katie at Twitter | bin Laden Book