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Posts Tagged ‘IPG Mediabrands’

American Advertising Federation Hosts ‘Most Promising Minority Students’

This year’s talented group consists of 50 university students from across the country. They have been deemed the best and brightest minority students by the American Advertising Federation and are in town at the Roosevelt Hotel for a full slate of activities.

On Thursday for example, students will participate in on-site “Industry Immersion ” sessions at CNN, McCann Worldgroup and IPG. Bracketed around an IPG luncheon session titled “Speed Mentoring: Multicultural Perspective on Agency Careers.”

Among this year’s AAF program participants is Janet Rodriguez, a senior marketing communication major at Chicago’s Columbia College. She will be giving a presentation about how there can be more accurate representation of Hispanics in advertising, and before heading to New York, told her student newspaper The Chronicle she’s thrilled to be afforded this opportunity:

Rodriguez said she noticed in her previous internships that there was a lack of diversity in the marketing field and she believes the Most Promising Minority program will allow her to address that issue…

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Mediabistro Course

Freelancing 101 Online Boot Camp

Freelancing 101Starting April 28, this online event will show you the best way to start your freelancing career, from the first steps of self-advertising and marketing, to building your schedule and managing clients. By the end of this online boot camp you will have a plan for making a profitable career as a freelancer, and the skill set to devote yourself to it. Register now! 

Cubes: Check Out IPG’s ‘Desk of the Future’

In this episode of “Cubes,” we tour the worldwide headquarters of IPG Mediabrands, the media holding company responsible for $34 billion in global revenue from advertising agencies such as Universal McCann. IPG’s work includes the Geico Gecko and Volkswagen’s pint-sized Darth Vader.

The IPG headquarters is home to a cutting edge media lab full of “Minority Report”-esque marketing technology, and the office includes a high-tech workspace dubbed “the desk of the future” and a skyway stretching over 32nd Street that was once used by the Gimbels department story, the building’s previous tenant.

For more mediabistroTV videos, check out our YouTube channel, and be sure to follow us on Twitter: @mediabistroTV

Cubes: Check Out IPG’s ‘Desk of the Future’

In this episode of Cubes, we tour the worldwide headquarters of IPG Mediabrands, the media holding company responsible for $34 billion in global revenue from advertising agencies such as Universal McCann. IPG’s work includes the Geico Gecko and Volkswagen’s pint-sized Darth Vader.

The IPG headquarters is home to a cutting edge media lab full of Minority Report-esque marketing technology, and the office includes a high-tech workspace dubbed “the desk of the future” and a skyway stretching 10 stories above the street that was once used by the Gimbels department story, the building’s previous tenant.

For more mediabistroTV videos, check out our YouTube channel, and be sure to follow us on Twitter: @mediabistroTV