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Posts Tagged ‘Isaiah Mustafa’

EXCLUSIVE: Getting to Know an LA Times ‘Gossip’ Queen

Our report last week about the record-breaking August numbers for LATimes.com included the rather remarkable stat of 3.5 million page views registered by the relatively new blog “Ministry of Gossip.” So we thought we’d check in with Christie D’Zurilla (pictured), the USC print journalism and chemistry major (!) who runs the site. She began her career at the Orange County Register before landing at the Times feature-entertainment copy desk in 2003.

“When we started the blog from scratch, the idea of hitting a million monthly page views seemed outrageous,” D’Zurilla tells FishbowlLA via email, “until we did it the first full month out of the gate (thanks, Tiger Woods and Adam Lambert). One of the coolest things about our August numbers and what they represent is that our readers came for a variety of stories across the board, rather than spiking on some huge scandal that broke on a holiday weekend.”

D’Zurilla, who shares the Ministry page with fellow blogger Matt Donnelly, references one of his recent items as an example of the fringe benefits that come with increased traffic. “I was the first person to hunt down and interview the Old Spice Guy, Isaiah Mustafa, in February 2010. Back then, it took eight days before anyone found the story and picked it up–even counting our LAT compadres.”

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People Unveils Its Sexiest Man Alive For 2010

People magazine has named actor Ryan Reynolds, star of the upcoming Green Lantern movie, as this year’s Sexiest Man Alive. 2010 marks the 25th anniversary of the annual award.

In addition, the magazine announced the winner of its first-ever “Sexiest Man Alive on Facebook” poll, selected by People‘s Facebook fans: none other than Mr. Vin Diesel. The competition’s 2nd place winner was Jersey Shore star Pauly D, followed by singer Enrique Iglesias, NFL star Chad Ochocinco and “The Old Spice Guy,” Isaiah Mustafa.

People Magazine Launches Its Sexiest Man Alive Campaign On Facebook

To celebrate the 25th anniversary of its popular “Sexiest Man Alive” issue, People magazine is launching a campaign on Facebook made up of “5 sexy celebs People selected based on their sexiness and their level of engagement with fans through social media,” because internet nerds be bangin.’
Today through November 10th, Facebook users have the option of voting as many times as they want (via People‘s own Facebook page) on five celebrities based on both their relative hotness and their social media savviness.
The sexy men include football player Chad Ochocinco, “Old Spice Guy” Isaiah Mustafa, actor Vin Diesel, singer Enrique Iglesias and “Jersey Shore”‘s Pauly D.
The winner will be featured in People‘s “Sexiest Man Alive” issue (because there’s no really no contest regarding who would obviously win the alternative honor), on newsstands November 19th.