LunchAtMichaelsIt was the usual mix of moguls on the menu (Harvey Weinstein and Ron Meyer at Table Four), seasoned with a smattering of stylistas, social types and a generous side order of  publicists at Michael’s today. The mood was downright festive in the dining room with a birthday celebration for Shari Rollins, who was feted by hubby politico Ed Rollins and a table full of BFFs at Table One, while a group of fashion folks led by Laurie Haspel toasted the return of National Seersucker Day in the center of the room. As the festivities grew more spirited and the decibel level rose, I leaned in to hear every fascinating utterance by my lunch date, Emmy-Award-winning correspondent and media coach to the famous and fabulous, Bill McGowan.

Bill McGowan and Diane Clehane

Bill McGowan and Diane Clehane

As founder and CEO of Clarity Media Group, Bill, who describes himself as a “total Cyrano de Bergerac,” has coached a head-spinning roster of newsmakers, captains of industry and media types to say the just right thing at the right time on air and in front of an audience when it really counts. He’s crystallized all his best advice and culled it down into a highly digestible, compulsively readable book, Pitch Perfect: How to Say It Right the First Time, Every Time (HarperBusiness), which was published in April. “I’ve been coaching HarperCollins authors for 12 years; now I am one,” said Bill. And, trust me, he’s got plenty of material. In the course of his 25-year career in television, Bill conducted thousands (!) of interviews and worked on ABC News’ 20/20, CBS News’ 48 Hours, Public Eye with Bryant Gumbel and Current Affair. He also worked with the “very generous” Bill O’Reilly back in the day at WCBS News as a desk assistant when Fox’s future front man gave him his first on-air shout-out. “I was 21 at the time and he was always really good to me.”

Read more