The premise of MTV’s The Ex and the Why, debuting tonight at 6 p.m. ET, is diabolically simple. A former boyfriend or girlfriend is brought in under false pretenses and then, with cameras rolling, reunited with a former mate seeking “closure.”
The program is the latest bit of reality TV business from hte prolific SallyAnn Salsano, creator of Jersey Shore and principal of 495 Productions, named after the Long Island Expressway exit closest to where she grew up. Ahead of tonight’s debut, Salsano spoke with cupidspulse.com about the populist nature of the reality business:
“People always ask us what’s next in terms of reality television, and I tell them that it’s not up to the producer or the network; it’s up to the audience,” Salsano said.