Joe Levy has been named the new Editor-in-Chief of Billboard magazine, according to the New York Post. Levy succeeds Danyel Smith, who departed the magazine in February after serving as editor for a little over a year.

Levy, who has had stints as the top editor at Maxim and Blender, will keep Billboard trade-focused while attempting to usher in some long form pieces.

“We don’t intend to make it any more consumer-facing than it already is,” Levy told the Post. “I hope I’ll bring more enterprise reporting and do more of the deep looks we’re capable of taking.”

On Friday FishbowlNY told you about how it appeared as if Maxim had canceled their iPad app, and we later received word that the magazine was just switching producers. Now that move is complete.

Maxim has partnered with Mag+ for a new app, titled Maxim+, which will be available this week. The app promises readers a slew of new content, including exclusive photos and behind-the-scenes video footage of Maxim photo shoots.

Maxim decided to go with Mag+ on the new app because it felt the company understood iPads and magazines. “The iPad remains an important part of our digital edition strategy which centers around reaching our readers wherever they are,” said Joe Levy, Maxim’s Chief Content Officer. ”Users will be amazed at the way the photographs they love so much shine in the Maxim app. At the same time, so does the magazine design.”

Although the deal to merge Newsweek and The Daily Beast has yet to be officially consummated, Tina Brown has not missed a beat in stocking her arsenal with plenty of writing and editing talent.  Yesterday FBNY reported that Newsweek/Daily Beast added New Republic veteran reporter Michelle Cottle and now NY Post’s Media Ink informs us that Brown has scooped up Maxim managing editor Brekke Fletcher.

Maxim editor-in-chief Joe Levy sent a memo out to staffers letting them know that Fletcher will leave behind some big shoes to fill:

We lose a trusted colleague, a skilled editor, a guardian of our brand identity, and a woman who shakes a mean martini. Brekke made each and every page of this magazine better, smarter and funnier, and she made everyone’s job here more fun and easier. She leaves us all much better for her tireless work and effort. She will be missed.

Dirk Barnett has been named creative director at Maxim.

Barnett had been in the same role at sister pub Blender until Alpha Media Group shuttered the music magazine in March.

While at Blender, Barnett led a redesign of the pub that has been nominated for a “Redesign of the Year” award by the Society of Publication Designers.

Maxim editor-in-chief Joe Levy, who moved over from the EIC spot at Blender when the plug was pulled last month, said in the release, “I am thrilled and privileged to be able to continue to work with him at Maxim.”

Full release following the jump.

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