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Posts Tagged ‘Marc Lavallee’

Morning Media Newsfeed: Clinton Begins Media Tour | NYT Magazine Adds Wasik

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Diane Sawyer’s Clinton Interview Draws 6 Million Viewers (TVNewser)
According to preliminary Nielsen data, Diane Sawyer’s interview with Hillary Clinton averaged 6.079 million viewers in the 9 p.m. ET hour Monday night. Sawyer had the first interview with Clinton as the former Secretary of State began her press tour for Hard Choices, out Tuesday. FishbowlDC ABC led CBS and NBC in viewers for the hour. On top in ratings Monday night was Fox, which aired 24 and averaged 6.333 million viewers in the 9 to 10 p.m. hour. Deadline Hollywood However, the interview drew a 1.0 in the demo, finishing last in the 9 p.m. hour among the Big 4 networks. CNN Clinton also appeared on ABC’s Good Morning America Tuesday to promote her book. Hard Choices is about Clinton’s years as President Barack Obama’s first secretary of state, which she stepped away from early last year. In her ABC appearances, she honed what is likely to be her book tour message — one of a thoughtful diplomat who is prepared to reintroduce herself to voters, especially women. With her book lining the walls of booksellers nationwide, Clinton also stopped at a Barnes & Noble in Manhattan Tuesday for her first book signing of the two-week tour. NBC News While Clinton has been traveling the country doing paid speeches in recent months, this book tour will put her on a much more rigorous — and campaign-like — schedule. She will visit at least 15 different cities over the next two weeks, including Washington, Philadelphia, Seattle, Los Angeles, Kansas City and Austin. Plus, she is doing a host of television interviews to promote the book, including with NBC News, CBS News, CNN and Fox News.

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New York Times Experiments with Reader Comments

It started over the weekend with Pulitzer Prize winner Amy Harmon‘s article “A Race to Save the Orange by Altering Its DNA.” Along the right-hand side of the Web version, several reader comments have been pulled and highlighted under the heading Readers’ Perspectives.

The paper’s deputy editor of interactive news, Marc Lavallee, tells journalism.co.uk that the approach is designed mainly for readers who do not take the time to wade through reader comments. At press time, Harmon’s GMO-flavored item had 736 reader reactions. From journalism.co.uk technology editor Sarah Marshall‘s piece:

The comments were elevated from below the line, placed alongside the story in a similar style to how Times‘much-discussed Snowfall presentation uses pull quotes and and visual pointers alongside the main narrative.

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