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Posts Tagged ‘Martin Sorrell’

EXCLUSIVE: Your First Look at Adweek 35th Anniversary Cover

This is pretty iconic. To celebrate Adweek‘s 35th anniversary, the issue hitting newsstands Monday features on the cover industry vet Ron Berger, flanked by sons Cory (left) and Ryan (right).

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The photo was taken at the Berger family home in Bridgehampton by Jeremy Goldberg. Inside the November 11-17 issue is an associated photo portfolio “The Family Business”, showcasing other progeny who’ve assumed the ad industry mantle from mom and-or dad. Among those featured alongside the Bergers are Hugh Hefner with son Cooper and George Schweitzer, president of marketing at CBS, with wunderkind daughter Callie (currently the director of digital innovation at TIME magazine).

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Joe Kernen, Andrew Ross Sorkin and the Skinny on Jessica Simpson’s New Role at Weight Watchers

LunchAtMichaelsNeither rain nor snow (not yet anyway) or a meltdown on Metro North’s Connecticut line (don’t ask!) can keep us from our appointed rounds on Wednesdays at Michael’s. Who else would tell you which talking heads (Star Jones, Joe Kernen, Andrew Ross Sorkin) were holding court in the dining room while pointing out the random sighting of a former beauty queen and even some titled ladies and lords? (Read on and you’ll find out.) We, not of the town car set, braved a very crowded train from Westchester (Note to fellow passengers: garlic on your breakfast isn’t a good thing!) to bring you all the earth-shattering goings on at 55th and Fifth today so you can eat at your desk while searching for Internet spoilers on Sunday’s series finale of Breaking Bad.

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Andy Amill and Diane Clehane

I was joined today by my intrepid Greenwich neighbor Andy Amill, VP of Media Sales at Weight Watchers. I’ve been a lifetime member of Weight Watchers since my days heading up Danskin’s PR department (just try having to wear spandex to work) and wanted to get the skinny on all the incredible innovations the company has implemented over the past year. Have you seen Jennifer Hudson lately? Exactly. Andy tells me that Jennifer has been “an inspiration” to Weight Watcher members. The dynamic multi-media campaign featuring the brand ambassador which launched in 2010 has helped attract plenty of new members. I am also fascinated by the technology behind the company’s barcode scanner app, which members can download to their smart phones. It lets the user zap the UPC of thousands of products in the supermarket and instantaneously get the Weight Watchers PointsPlus value. What will they think of next?

When I mentioned that the Weight Watchers center where I attend meetings had undergone a pretty dramatic makeover a few months back, Andy explained that many stores have been redesigned in the past few years with a contemporary look and feel. “They’re all uniform so members can find a center anywhere and they all look the same,” he tells me. “It really helps them stay connected.” Read more

‘The Mad Dwarf And The Nympho Schizo’

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Only in an ad dude’s trial would a “dwarf” and “schizo” be central to the plaintiff’s case:

Testifying against Marco Benatti, WPP chief Martin Sorrell last week in open court in London accused his former employee of disseminating a “vicious” image of him and a female executive and branding them “the mad dwarf and the nympho schizo.”

Sorrell is suing for libel and claims Benatti launched a smear campaign against him in an effort “to discredit and undermine his reputation.”

“Mad dwarf” and “nympho schizo” — that would do it.

  • Sorrell’s Suit: A War of Words [AdWeek]