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Posts Tagged ‘PaidContent’

PaidContent Shuts Down

PaidContent is shutting down. The media/finance site, which was purchased by Gigaom last year, has announced that it is moving all of its coverage to Gigaom, and paidContent will disappear in a few weeks.

In a post on paidContent, Tom Krazit, executive editor at Gigaom, explained that paidContent was shifting to Gigaom in order to simplify things. “We want to be a unified company presenting one vision of the future of technology to our readers, and that involves aligning the way we present our content around a single brand,” wrote Krazit.

Krazit added that reader feedback seemed to indicate it was the right move:

In a recent survey of paidContent readers, over 75 percent of them told us that they wanted to see more coverage of emerging technology. That’s a natural fit with everything Gigaom stands for, and we therefore decided that honoring the same paidContent commitment to quality under the Gigaom umbrella was the best way to explore the future of emerging media startups, business models, and technologies for our media industry readers.

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GigaOM Acquires PaidContent

GigaOM, a San Francisco based tech site, has acquired New York based paidContent. PaidContent, which is owned by ContentNext, has a similar approach to technology and media news, which is what drew GigaOM’s attention to it in the first place.

“The ethos of paidContent and our company are in sync,” wrote Om Malik, GigaOM’s founder. “GigaOM’s core belief is that as connectivity becomes ubiquitous, it changes everything from society to business to we the people. paidContent from the very beginning has been built on the idea that connectedness is and will change media. It makes perfect sense for us to team up.”

Ernie Sander, ContenNext’s Executive Editor, echoed those thoughts. “We both believe fundamentally in the power of breaking news and smart, useful content across different platforms, and we both have a core conviction about practicing truth and fairness in our journalism,” wrote Sander.

PaidContent Up for Sale

The Guardian has put and its parent, ContentNext Media, up for sale. The site, which is based here, bills itself as “covering the business of digital media.” All Things D reports that an executive from Bank of America is overseeing the sale, and the Guardian is hoping to get between $15 and $20 million for the properties.

A Guardian spokesperson said that ContentNext Media a “high-quality asset,” but right now the paper is more dedicated to expanding its stateside operation, which launched in early September.

Supposedly there are already companies lining up to purchase ContentNext and paidContent, so if the porn blog didn’t quite do it for you, and you’re still looking to buy a popular website, you might want to get started. Also, maybe don’t mention that you were considering buying a porn blog. Trust us.

Taking Another Look At The BusinessWeek Deal

bloomberg logo.jpgYesterday afternoon came the long-awaited news that Bloomberg LP had snapped up McGraw-Hill‘s BusinessWeek.

This morning, there are a few new points of view on the deal, which is said to have cost Bloomberg less than $5 million. Bloomberg also reportedly agreed to assume all of BusinessWeek‘s liabilities, including the cost of getting magazines to all of its subscribers who have paid in advance and any severance packages for BusinessWeek employees who are laid off during the transition. The New York Times says BusinessWeek‘s liabilities were $31.9 million as of April.

The Times also reports that the magazine will be rechristened Bloomberg BusinessWeek.

The Financial Times focused on the fact that this acquisition is a change of pace for the privately owned Bloomberg. “The rare break from Bloomberg’s tradition of organic growth came as Thomson Reuters, its rival in financial data terminals, was putting the finishing touches to a takeover of, a UK-based financial commentary website.”

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How Much Are Your Social Media Connections Worth?

social04.09.09.jpgSo you have a huge number of followers on a specific social media platform. Congrats. Now what?

Well, we’ve all been led to believe that followers=money. But is that true? PaidContent‘s Tameka Kee takes a look at what that’s actually worth.

Kee argues that having hundreds of thousands of followers on Twitter isn’t worth any money because it’s not “a proven direct-sales channel.” We agree to some extent, but then again while Barack Obama‘s Twitter account didn’t win him the election, it certainly didn’t hurt and the publicity he got was probably worth millions.

Kee also notes that having a million subscribers on YouTube is worth “tens of thousands of dollars in monthly income” to at least one auteur.

Of course, the key to the whole social media thing is maybe just make something good.

All is Not Rosy for Rupe: Layoffs at WSJ? News Corp Downgraded

20070629wsj.jpgMuch of the bad news this week has focused on The New York Times, but all is not well over at the Wall Street Journal. Portfolio is reporting that the newsroom will be hit by cuts next week, which may total up to 50 persons (depending who is offered/takes a buyout). There apparently are also rumors of “parallel cuts at Dow Jones Newswires, and that one or more Journal bureaus may be eliminated as part of the cutbacks.”

Meawhile PaidContent is reporting that Pali Research analyst Rich Greenfield has downgraded News Corp. from buy to sell.

His reasons include the usual — decreased earnings per share estimates for fiscal years 2009 and 2010; the possibility that COO Peter Chernin may not renew his contract, which expires midyear, more likely to Greenfield the longer it takes; hesitancy over stock buybacks. But his concerns also go to the heart of the company: Rupert Murdoch, chairman and CEO, who Greenfield now sees as a visionary without a strategy for many of News Corp.’s core businesses.

Our lack of business-world acumen is no secret around these parts, but since this sounded eerily similar to the Times being downgraded to junk status we thought it might be a good time to check in with Clusterstock‘s John Carney to find out whether this was similarly as dire. Turns out it’s not.

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The New Yorker Sees the Future of Magazines and It Looks Digital

newyorkerdigital.pngHere’s one of the things we love about The New Yorker: they are always looking ahead. To wit: their website was early out of the gate with content, they have a whole slew of their writers blogging, they even offer podcasts and video(!) (though we still think they should follow the Economist‘s lead and make available for download someone reading the entire issue), and a few years ago David Remnick to the gigantic step of making the magazine’s entire archive available on CD. The irony, of course, is that it is still one of the few magazines we read in print. This may change.

We are still waiting for further details from the New Yorker on this, but in the meantime PaidContent has picked up and then signed up for…a New Yorker digital edition! That’s right. Turns out if you are a subscriber to The New Yorker you can sign up and receive your copy in your inbox as well as your mailbox. Not only that it will give you full access to the complete New Yorker archives dating back to February 1925! Apparently the launch is still in Beta, but interested parties can go here to check it out and/or sign up for a four week trial. One imagines this is very much the way of print in the future.