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Posts Tagged ‘Paul Allen’

Wall Street Journal Readers Are Apple Fanatics

If you read the Wall Street Journal online, there’s a very good chance that you’re looking at this via an iPad, Mac or something that Apple makes. We’re taking that leap of faith because according to the Journal, eight out of ten of its most-viewed corporate stories this year were related to Apple in some way.

The number one most-viewed story on the Journal’s site this year was its Steve Jobs obituary. Other Apple-centric pieces included Sprint and Verizon finally getting the iPhone, news about the iPad, the underwhelming debut of the iPhone 4S and Jobs quitting as CEO.

The only non-Apple stories were about Borders closing all of its stores and Paul Allen attacking Bill Gates. Do better next year Apple fans. Jobs wouldn’t be happy with anything less than complete domination.

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Santa Barbara’s Unlikeliest Media Moguls

It’s been a long time coming, but the cat is now completely out of the bag with regards to Lynda.com, a fee-based educational website launched in 1995. The Carpinteria headquartered company was the first ever title sponsor at this year’s Santa Barbara International Film Festival and in May, got a full five minutes of on-air attention from product sampler Howard Stern.

The company’s remarkably savvy evolution from humble website and classroom beginnings in Ojai is wonderfully charted today in the Santa Barbara Independent by D.J. Palladino. Co-founder Lynda Weinman, who oversees the operation with husband Bruce Healin (pictured), went to high school in Sherman Oaks with Simpsons creator Matt Groening. Early on, she tried her hand in LA at a more conventional commercial model:

After college came retail back in Los Angeles, first a museum gift shop and then her own two clothing stores called Vertigo on Sunset and Melrose, founded on a $20,000 loan from her grandfather. “I went out of business,” she said grimly, but added, “I learned what a terrible model retail is.” There’s much less waste, she’d later discover, in cyberspace.

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