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Posts Tagged ‘pay walls’

Morning Media Newsfeed: Mirror Awards Presented | Olbermann Returns | WaPo‘s Pay Wall

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Mirror Awards Honor Excellence in Media Reporting
(WWD / Memo Pad)
Syracuse University’s Mirror Awards, which honor excellence in media reporting, gave out its annual prizes Wednesday at Cipriani 42nd Street in Midtown Manhattan. Among the most notable winners was the New Yorker’s Ken Auletta, picking up his fourth Mirror Award, this time for best single article for reporting on India’s newspaper industry. Gawker reporter Adrian Chen won the profile category for unmasking a notorious user on the social site Reddit. Deadline New York The event paid off for the school this year: The family of Dick Clark, an alum who won the 2013 Lifetime Achievement Award, presented Syracuse with $5 million for a state-of-the-art broadcast education facility that will open next year and be named after the American Bandstand host. The school presented its Fred M. Dressler Leadership Award To Disney/ABC Television Group President Anne Sweeney and I-3 innovation award to’s Nate Silver. TVNewser ABC World News weekend anchor David Muir emceed the event, which honors the year’s best media reporting. He told TVNewser being on hand for Sweeney’s award was “an honor for me.” FishbowlNY Here is a complete list of winners. Congrats to all. Read more

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newsday1042.jpgCommon sense would seem to dictate that when you start charging online readers for access to your content, you’ll see a major decrease in traffic. Obviously, not every reader is going to take out his wallet when you start putting previously free articles behind a pay wall.

Yet, Newsday, which recently started charging $5 a week for to non-subscribers, is looking for any other answer besides the obvious one.

November saw a 34 percent drop in traffic from the month before for the site once it put up a pay wall, and a 35 percent decrease from last November. But Newsday is claiming that last November was a fluke, just an unusually high month of online traffic caused by the 2008 presidential race and murder of a local teacher.

Read more To Begin Charging For Content

variety234432.jpgVariety announced today that it hopes to introduce its new pay wall plan in stages. And unlike other publications, which only give you a blurb before asking you to register, starting tomorrow will allow readers to access two whole pages of content before randomly selecting one in ten readers to ask to subscribe.

Eventually, Variety is hoping to only allow non-members access to five pages of free content a month.

Variety is taking a risk by being one of the first niche publications to enact an online pay wall. Hopefully Nikke Finke won’t just go and take all of its readers right out from under its nose.

Read More: Going Behind Paywall, Again; Apes’s Model –paidContent

Time‘s Luscombe Weighs In On Murdoch’s Pay Wall Plans

murdoch wef.pngDavid Carr of The New York Times already had his say about Rupert Murdoch‘s plans charge for all his newspapers’ and news channels’ content on the Web. Now, Time magazine’s Belinda Luscombe is weighing in as well.

Like Carr, Luscombe is skeptical about Murdoch’s intentions. “Internet experts say that almost everybody who has ever tried charging for content has failed,” she reports. “Murdoch is out of touch, they suggest.”

But, Murdoch’s track record seems to indicate that it’s possible he might follow through: “Murdoch has shown himself more than willing to lose staggering amounts of money and engage in litigation in order to see his vision through or lay siege to his competitors…Plus, with his cable operations showing robust growth, he has a cushion that few of his newspaper competitors possess,” Luscombe said.

And, there’s nothing Murdoch loves more than leading the charge, and profiting from it. “If Murdoch can somehow figure out how to make money while other news companies wither in advertising-only models, he could have a little monopoly,” she said, which is probably a big factor in his decision to pursue the pay wall tactic.

Murdoch has said that he will start charging for content by July of next year. Now we join Carr and Luscombe in waiting to see how it will all unfold.

Will Rupert Murdoch Be the Pied Piper of Paid Content? Time

Earlier: NYT‘s Carr Dissects Murdoch’s Pay Wall Plans

(Photo via Flickr)