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Posts Tagged ‘publishing’

Encyclopaedia Britannica Kills Print Edition

Another blow for print: After 244 years, Encyclopaedia Britannica will cease publication of its annual multi-volume book sets. The company is jumping on the all-digital bandwagon.

This is heartbreaking news to those of us nostalgic for the pre-Wikipedia era, and likely meaningless to the average high school student. But it shouldn’t be surprising. The book sets may be what most people think of when they hear the company name, but sales of the print edition account for less than 1% of Britannica’s sales. Digital is much more profitable for the company these days.

That means the 2010 encyclopedia set will be the final print edition. And it can be yours for just $1,395!

Alternately, an annual subscription to Britannica Online costs just 70 bucks, and you’ll have money left over for a trip to Cancun. Nostalgia solved.

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Bestselling Author Dumps Big Publishing House for the Sake of His Book

Douglas Rushkoff, a successful author, media and pop culture critic, and documentarian, is coming out with a new book. While this news is not in and of itself shocking, the way he’s doing it is – Rushkoff is forgoing the companies that have published his work in the past, and all the money, PR, and distribution that comes with them.

Rushkoff explains in his Arthur magazine column why he chose to leave his publisher behind:

Because it would make my book twice as expensive for you, half as profitable for me, less purposefully written, and unavailable until about two years from now. In short, the traditional publishing system is nearly dead. And publishing a book under its rules can mean the death of ideas within it, as well. Until it utterly reworks its method, gets rid of a majority of its corporate dead weight, releases its publishing houses from the conglomerates that own them, and embraces direct selling models, the publishing industry will remain rather useless to readers and writers alike.

Rushkoff’s new book, “Program or be Programmed: Ten Commands for a Digital Age” will be released by the small, independent publisher OR Books on November 1st. It will only be available for sale on the OR Books website.

Rushkoff remains optimistic about the future of publishing. Read his full column here.

Jersey Shore‘s Snooki Has a Book Deal and You Don’t

Really. It’s called “A Shore Thing” and it’s being published by the Gallery books imprint of Simon & Schuster. If something about this seems off, but you can’t put your finger on what, Laura Olin has broken it down into venn diagram form:

2010 Media Predictions: Year Of The Tablet?

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Today on the mediabistro.com Morning Media Menu podcast, hosts Jason Boog of GalleyCat and AgencySpy‘s Matt Van Hoven offered up some predictions for the New Year for advertising and publishing, pulled from experts around the Web.

Matt said creativity would abound in 2010, as agencies start to care a little less about polished end products and more about things like viral videos. Jason said he thought the same thing would be seen in publishing, causing the larger publishing houses — which are less nimble — to suffer.

Jason also said 2010 would be the year of the tablet. “The idea that we can have something the same size as a Kindle that has a color touch-screen and can be online all the time and can do the same things that my computer can do, that makes me very excited about reading,” he said. “I think it’s going to be a tremendous boon to the industry.”

Other predictions: brands will start acting more like people (“Very attractive people,” Jason added); a big year for angels; and, as the recession continues, more saving money online, from actual financial planning at Mint.com to using the Web to save money on everything from movies to engagement rings.

You can listen to all the past podcasts at BlogTalkRadio.com/mediabistro and call in at 646-929-0321.

BBC’s Katty Kay Weighs Writing, Blogging With Paying The Bills

eBookSummit100x100.gifIf you ever wonder how authors and bloggers do it — that relentless, 24-hour-a-day publicity driving social media quest — you’re not alone. Katty Kay, a BBC journalist and author, is right there with you.

During an interview at mediabistro.com’s eBook Summit, Kay wondered aloud how self-promoting authors, bloggers and other freelance writers survive. Do they write while also having a full-time job to pay the bills? We’ve often wondered the same ourselves, but there seems to be no right answer. Even Kay acknowledged that she was able to write her book, Womenomics, in part because of her full time gig at the BBC.

But beyond an awareness of the challenges of the publishing and journalism world today, Kay did have some good advice for journalists: focus on your own brand through blogs and social networking. Gone is the conventional wisdom that journalists have to write a book in order to extend their credibility and notoriety. Now, it’s all about the blog.

“Journalists with a high profile in Washington have a blog that’s a high profile,” Kay said, citing George Stephanopolous, Jake Tapper and John Dickerson as good examples of this. She also said journalists are now using their blogs as a homebase while working for many different organizations or platforms. “The more places I have to get income from and to have a platform on, the safer life feels.”

VIDEO: Sister blog TVNewser talks with Kay at the eBook Summit about being a foreigner working on a U.S. news broadcast.

Earlier: eBook Summit: Digital Lessons For Journalists, News Organizations

Bloomsbury Press Publisher Talks Book Price Wars and Social Media On The Menu

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Yesterday was all about advertising, but today’s mediabistro.com Morning Media Menu podcast was all about publishing. Hosts Jason Boog of GalleyCat and AgencySpy‘s Matt Van Hoven welcomed Bloomsbury Press publisher Peter Ginna, who discussed the biggest publishing news of the moment, starting with the reported pricing war between Walmart, Target and Amazon.

“As of now, that discount is confined to I think 10 titles and is more about getting attention and pulling people’s eyeballs away from Walmart or Amazon or whoever the competitor is,” Ginna said. “The concern that publishers have is if this is going to establish in the consumer’s mind that that’s what a best-selling hard cover book is worth.”

Ginna also gave some advice to people looking to break into publishing: “I think the most important thing for anybody going into the industry now is to really learn as much as you can and, to the extent that you can, master social media. That’s going to be the most important channel that publishers have to sell books. And that’s one of the other areas that we’ve been struggling with.”

Ginna also recently launched a blog himself. “I know that in the future we’re not going to be able to rely on newspaper print reviews and authors on television and subway ads, which are really, really expensive. So we need other ways of communicating with the public. So this is my attempt to at least experiment with a way of doing that,” he said.

You can read Ginna’s blog Dr. Syntax at www.doctorsyntax.net.

You can listen to all the past podcasts at BlogTalkRadio.com/mediabistro and call in at 646-929-0321.

On The Menu: Using Social Media To Filter Fiction

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It was a social media Thursday on the mediabistro.com Morning Media Menu podcast, as hosts Jason Boog of GalleyCat and AgencySpy‘s Matt Van Hoven welcomed Jürgen Fauth, co-founder of a social networking site for writers, Fictionaut.

The goal of Fictionaut is to get established and emerging writers to publish stories and interact with each other. “Publishing isn’t really the problem any more,” Fauth said about the world of writing and online publishing today. “So we figured, what if we had a site where anybody could come on a publish their stories? What would happen? The problem then becomes filtering. How do you find anything?”

The answer was using social media tools like favorites and collaborative filtering to allow the best stories rise to the top. The most successful writers on Fictionaut are those who post stories and then engage with the community, Fauth said. However, there’s still no money in it for writers, just exposure. “It’s a frustrating process for a young writer to get your short story out there,” he said. “The marketplace for finding an agent for your short story collections is very difficult. Everyone says there is no market for them…I’d love it if Fictionaut could be a place for people to read more of them.”

You can listen to all the past podcasts at BlogTalkRadio.com/mediabistro and call in at 646-929-0321.

On The Menu: Examining E-Mail With John Freeman

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The newly named editor of Granta magazine, John Freeman, joined today’s mediabistro.com Morning Media Menu podcast, to talk to hosts Jason Boog of GalleyCat and AgencySpy‘s Matt Van Hoven about his new book, The Tyranny of E-mail.

“I found [e-mail] was just getting in the way of pretty much everything in my life,” Freeman said. “I couldn’t read if I was attached to the computer, it was changing my emotional make up, and it just felt like it was time to step back and have a considered look at what just happened in the last 10 years with e-mail and how it’s reorganized our days and our lives.”

But the book Freeman ended up writing was not just about e-mail and how much there is to deal with every day, but about the history of mail and “information overload,” which started with the telegram, he said.

Also discussed: e-books and the future of publishing.

You can listen to all the past podcasts at BlogTalkRadio.com/mediabistro and call in at 646-929-0321.

A Bedeviled Friday On The Menu

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Today on the media- bistro.com Morning Media Menu podcast, host Jason Boog of GalleyCat and special guest host Joe Ciarallo from PRNewser welcomed author Shani Petroff, who has penned the four-book Bedeviled series about a teenage girl whose father is the devil.

“[My books are] supernatural for the younger sister,” Petroff said, noting that girls that are not quite old enough for Stephenie Meyers‘ Twilight series are the ideal audience for her Bedeviled series.

Petroff also spoke about some of the challenges facing the publishing industry and some of the publicity she’s been doing for her series. She also offered some advice for writers looking to get published.

“Stick with it,” she said. “For me, Bedeviled was not the first thing I wrote but it is the first thing that got published, and I’m really excited about it. But if I had given up after the first thing I wrote, I wouldn’t be where I am right now. So I think the first thing is just believing in your stuff and following through and keeping at it.”

Also discussed: today’s big media headlines, including Twitter’s $100 million in venture capital funding and the growth of paid iPhone apps.

You can learn more about Petroff and her first Bedeviled book “Daddy’s Little Angel” at www.ShaniPetroff.com.

You can listen to all the past podcasts at BlogTalkRadio.com/mediabistro and call in at 646-929-0321.

Money Issues On The Menu: “If You Make $1M A Year But Dread Going To Work, You’re Not Wealthy.”

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Today on the media- bistro.com Morning Media Menu podcast, hosts Jason Boog of GalleyCat and AgencySpy‘s Matt Van Hoven welcomed Danny Kofke, the author of “How to Survive on a Teacher’s Salary.”

So what’s the key to surviving on a teacher’s salary of about $40,000? Kofke — who earns about what many in the media in New York make — admits to being frugal all his life. However, he also worked with his wife to bank almost all her salary until she decided to stop working and become a stay at home mom. Now the couple, who live in Georgia with their two daughters, have about one year of Kofke’s salary in the bank for emergencies but live off of his salary day to day.

Kofke also has some wise words for people in all sorts of under-earning professions, like media jobs.

“It is so powerful to be able to do something that you love and that you’re passionate about,” he said. “If you can make the financial matters work so you can stay in that career, to me that’s priceless…If you make $1 million a year but you dread going to work, what’s that? To me you’re not wealthy.”

You can learn more about Danny and his book on his blog.

You can listen to all the past podcasts at BlogTalkRadio.com/mediabistro and call in at 646-929-0321.

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