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Posts Tagged ‘Robert Andrews’

Media Reacts to The NY Times Hiring Mark Thompson

Now that the dust has settled and everyone has had a moment to analyze the The New York Times Company naming Mark Thompson its new CEO, it’s time for everyone to tear him apart. However, so far the reactions to Thompson have been mixed, which is actually a good thing. Below is a quick roundup.

The Daily Beast’s Peter Jukes finds that Thompson has a big ego:

He is  journalist to the bone—though, as a former senior BBC Executive told The Daily Beast ‘he was always on the move somewhere and made decisions on the basis how good it would make him look.’ ‘Yes he’s interested in journalism,’ the source said, ‘but Mark Thompson’s main area of interest is Mark Thompson.’

An egotistical journalist is very rare, so this is quite worrisome!

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Richard Branson’s Virgin iPad Mag Takes Off Tomorrow

Sir Richard Branson didn’t get his name on Forbes 2010 list of billionaires without making a few waves along the way.  Tomorrow the British industrialist will add another accomplishment to his well-publicized portfolio by launching Virgin’s digital magazine, Project, at a press conference in New York.  Paidcontent.org’s Robert Andrews reports that Virgin Digital Publishing group tasked former FHM UK editor-in-chief Anthony Noguera to produce the new mag alongside Branson’s daughter Holly.

Project’s debut edition will feature a video of actor Jeff Bridges from Tron on the cover – an unconventional move that will certainly raise the magazine’s production costs.  Project is positioning itself to rival to News Corp.’s soon-to-be released digital newspaper, The Daily, and — according to a company statement — will offer a truly unique user experience:

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Financial Times Issues Employee Bonuses For iPads

The Financial Times sees the publishing industry changing and are loosening the purse strings to get better acclimated to the new digital environment.  FT announced today that they will provide all 1,800 staffers with a $480 rebate toward the purchase of an iPad or other digital tablet computer.

paidContent’s Robert Andrews got a hold of FT CEO John Ridding’s company-wide memo in which he explained the rationale behind the rebate:

“We have seen rapid growth in readership on these new devices, which support and extend our ‘channel neutral’ strategy. Given their importance and the wave of innovation that we are seeing in applications and services, we want to encourage all our staff to be expert and experienced in using them.”

Andrews writes that the combined cost for all the employee rebates can reach $864,000.  Fortunately, FT should be able to foot the bill as their own iPad app hauled in nearly half a million subscribers between May and October.