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Posts Tagged ‘Scott Weinberg’

When the Sponsored Content (and Headline) Writes Itself

Our sister publication Billboard reported this week about a breakfast of cross-promotion champions, headlining their item “New Usher Song Available Exclusively in Honey Nut Cheerios Boxes Sold at Walmart.” Other media outlets have followed and, well, the breakfast cereal-buying public is having fun with it. Here’s a sampling of the reaction, from copywriter Mark Campbell, music video director Shomi Patwary and film blogger Scott Weinberg.

UsherCheeriosTweet1

UsherCheeriosTweet2

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Much Ado About a Variety Retweet

Here’s a great example of just how ridiculous it can get sometimes on Twitter.

It started Wednesday when Variety film reporter Jeff Sneider retweeted an Entertainment Weekly TCA article about Alex Trebek. Although the headline should have ideally spelled it “Lede,” the word was listed as “Lead:”

Within a matter of minutes, Movies.com contributor Scott Weinberg and Badass Digest reporter Devin Faraci were getting on Sneider’s case for spelling it “Lead.” Variety editor Chris Krewson jumped to his colleague’s defense and soon, the Twitter mini-brawl was on:

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Fandango.com Blogger Erik Davis Gets Major Promotion

Erik Davis (pictured) has been actively blogging for movie ticketing website Fandango.com since March of 2009. He’s obviously been doing a good job, because this week, he was promoted to contributing editor for the site and appointed managing editor of Movies.com, a sister destination owned by Fandango parent Comcast.

The New York based Davis will continue to report to the Fandango duo of Chuck Walton, editor-in-chief, and Stacie Hougland, executive editor. He will also now have a pair of editors under him for both sites: former Cinematical colleague Scott Weinberg and Moviefone contributor Peter Hall.

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Fawning Film Reviewer Caught Cutting and Pasting

251358533.jpgDescribed as “widely quoted” film critic Paul Fischer got caught plagiarizing. The Vancouver Sun ran a very long for a newspaper piece about Fischer’s lifting. According to the piece, which is cringe inducing on all fronts, Fischer wrote fawning, ridiculously kind things about horrible movies (i.e. Rent). Then at Sundance this year he lifted whole paragraphs from the film guide often doling out outlier negative reviews. The article shows proof. And on top of all of that – he’s a jerk to his colleagues.

So take note: if you’re a jerk to your colleagues – you better be competent at your job. Also if you’re going to give BAD film reviews of tiny film festival movies, don’t cut and paste the film guide.

Chris Parry at the Sun writes:

I tried to ask Fischer about his plagiarism through his Twitter account. He didn’t deny the allegations – instead, he closed his account to public viewing.

His editor at Moviehole, Clint Morris, hasn’t responded to requests for comment. Garth Franklin, the owner of Dark Horizons website, said via Twitter, “Where’s the proof,” then deleted the question from his account when I sent said proof to him via email. He has run Fischer’s work without question for over a decade, despite regular attacks on the writer’s credibility.

Brooks Addicott is the associate director of Media Relations at the Sundance Institute. She was alarmed to hear about Fischer’s transgressions and, once presented with the evidence, suggested the festival might need to reevaluate Fischer’s accreditation at the festival.

You should read the whole piece but this quote is worth an honorable mention:

Cinematical’s Scott Weinberg said of Fischer, “The guys at Enron had more class and professionalism.”

It’s almost retro, right?

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