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Posts Tagged ‘Stephen Hansen’

SpinMedia Scoops Up VIBE

And then there were 46. That’s the total number of editorial properties under the SpinMedia umbrella now that the company has acquired VIBE magazine.

It’s not entirely clear, just like when the company bought SPIN magazine, whether the print version will survive long-term. The deal encompasses the magazine as well as vibe.com and vibevixen.com. From this morning’s announcement:

“We’re on a mission to transform the native digital media model in our category and VIBE is an exciting addition to our family of owned and operated brands,” said Stephen Hansen, SpinMedia CEO. “Similar to SPIN, Vibe is a transformative force in the music landscape elevating and spotlighting urban culture.”

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EXCLUSIVE: SpinMedia Adds Execs in LA, New York

Here’s one way to jazz up the purview of corporate HR. Instead of name-plating the door with “senior vice president, human resources,” opt instead for the moniker of chief people officer.

Megan Opp, most recently with the solar power technology firm eSolar, is joining SpinMedia in that CPO capacity. She is one of four new hires being announced this afternoon by the company, which recently re-branded itself from BuzzMedia.

Also set for the LA SpinMedia executive suite are Louisa Wee, senior vice president of business intelligence and strategic analytics, and Scott Southron, the company’s new CFO. In New York meanwhile, where two-thirds of SpinMedia staff is headquartered, Michelle McIvor is coming on board as vice president of audience development.

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BuzzMedia Rebrands Itself as SpinMedia, Adds Tween Site

When we recently spoke to BuzzMedia CEO Stephen Hansen, one of the topics we brought up was whether the company might consider changing the name of its entertainment news site Celebuzz. This morning, the firm has gone one better.

The entire operation is now to be known as SpinMedia. In concert with the rebranding, the NY-LA company has launched its 45th site, Hearts & Foxes, a mobile-first destination optimized for “snackable” content. E.g., a site aiming squarely for teens thumb-glued to their Smartphones.

There is also a full redesign of Celebuzz in the pipeline, with changes to be added incrementally. Every article on that site will soon be a gallery and the content will appear differently depending on whether the reader is coming in via Web, mobile or tablet. From this morning’s announcement:

“Our mandate was to position SpinMedia as a next generation digital media company… ” says Hansen. “What remains steadfast is the authenticity of our editorial voices and the unprecedented context and depth that we bring to storytelling. This will only accelerate as we re-imagine what it means to be a digital media company super-serving fans who view consuming music and entertainment to be as vital to life as food, water and even sex.”      ”

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BuzzMedia CEO Says Company Will Be Profitable Sometime in 2013

Today is D-Day at BuzzMedia. However, company CEO Stephen Hansen (pictured) wants to be very clear about something within the context of the layoff of approximately 50 employees (two thirds in New York, the other third in LA).

“One of the things I was committed to when I took over as CEO was making sure we had the capital to make the changes that would really add a lot of value,” Hansen tells FishbowlLA via telephone. “We received a tremendous amount of support from our existing investors and there is $15 million of additional capital that came into the business in the first part of 2013. We’ll be profitable in 2013, so I think we’re in really good shape.”

“For what it’s worth, there are a lot of reasons why people make hard decisions like the ones we’re making now,” he adds. “I’ve been through ups and downs, and crashes, and bubbles bursting, and all that sort of thing. The good news is that’s not the case here.”

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