Steven Schwartz - FishbowlNY

Reuters Creates Integrated Business Unit

Chris O'Shea — Wed, 19 Dec 2012 14:51:59 +0000

Reuters is forming a new business unit which is essentially a combining of existing editorial and news-centric sales and marketing operations.

As part of the shift, Stephen Adler, editor-in-chief of Reuters, will run the business unit and add “president” to his role. Steven Schwartz will also become managing director for Reuters’ News Agency. Schwartz was most recently head of Reuters’ media strategy, marketing and business development.

“With our editorial and media-business operations under one roof, we will be able to enhance both the creation and marketing of our world-class journalism, to benefit our professional and media customers and all our readers and viewers,” said Adler, in a statement.

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Wenner Media Taps New Chief Digital Officer

Chris O'Shea — Thu, 19 May 2011 16:04:36 +0000

Michael Bloom has been named the new Chief Digital Officer at Wenner Media, publisher of Men’s Journal, Us Weekly and Rolling Stone. Bloom, who most recently was working at a startup, will take over for Steven Schwartz who left Wenner for a position at Reuters.

Ad Age reports that Bloom will oversee editorial and advertising for Wenner’s three major titles. Additionally, he’ll be asked to grow the brands:

Mr. Bloom… will be tasked with growing the digital business around the company’s three titles: Rolling Stone, Us Weekly and Men’s Journal. According to the company, its combined media brands bring in an average monthly audience of 26 million readers and generate around 160 million page views.

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