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Posts Tagged ‘The Atlantic’

New Monthly Print Magazine Pays Its Way to 400,000+ Circulation

CaliforniaSundayLogoOn Sunday October 5, more than 400,000 subscribers to the San Francisco Chronicle, Sacramento Bee and Los Angeles Times will find something new within the bundle on their doorstep: The California Sunday Magazine, a startup devised by freelancer Douglas McGray and Federated Media co-founder Chas Ewards.

The monthly, print-side half of the pair’s business model is most intriguing. Not only does it give them instant traction at both the advertiser and circulation-base ends. But if successful, it could prove to be a model of revenue for other grouped regional newspapers. From a piece by Michael Learmonth, global tech editor of the International Business Times:

McGray and Edwards are paying the newspapers for distribution, much like Target would for an ad insert, and targeting 400,000 people who live in affluent neighborhoods. The rate card for the print edition is $40,000 a page; Edwards says the magazine will launch with 10 advertisers, including Google Play, Lexus, Converse, MailChimp and the Ace Hotel.

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Mediabistro Course

Travel Writing

Travel WritingStarting September 23, learn how to turn your travel stories into published essays and articles! Taught by a former Vanity Fair staff writer, James Sturz will teach you how to report, interview, and find sources, discover story ideas and pitch them successfully, and understand what travel editors look for in a story. Register now! 

All the Competition News That’s Fit to Recall

newyorktimes-logoThe answer to this great trivia question is: D.M. Redfield. He’s the New Haven, Connecticut reader whose proposed new motto for the New York Times was declared the winner back in 1896.

Wisely, in the end, the NYT decided to stick with “All the news that’s fit to print.” From Adrienne LaFrance‘s item for The Altantic about the paper’s $100 tagline-our-paper competition:

The Times wrote that it had received entries from nearly every state in the union — there were 45 of them in 1896 — and signaled out entries from women. Many contestants “wholly ignored the request for a motto or phrase of only ten words of less,” the Times wrote. Some of the other ideas that readers sent:

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Morning Media Newsfeed: Chopper Crash Injures NYT Reporter | Tribune Media Profits Up

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NYT Correspondent Injured in Iraq Helicopter Crash (TVNewser)
New York Times reporter Alissa Rubin was injured when the relief helicopter she was traveling in crashed Tuesday, killing the pilot. The helicopter was on a mission to aid Yazidi refugees in Iraq. FishbowlNY According to crash survivors, the helicopter went down shortly after takeoff. The cause of the incident has yet to be confirmed. NYT Rubin, 56, the Times’ Paris bureau chief and a longtime war correspondent, apparently suffered a concussion, at least one broken wrist and possibly some broken ribs but was conscious. Adam Ferguson, 35, a freelance photographer working for the Times who was accompanying Rubin, said via cellphone text that he suffered a sore jaw and some minor bumps. HuffPost Rubin has a long history of war reporting. She was the bureau chief for the Times in both Baghdad and Kabul before transferring to Paris. Time Iraqi parliamentarian Vian Dakhil was among the survivors of the crash. Dakhil garnered international attention for her impassioned pleas on the floor of Iraq’s parliament to deliver aide to tens of thousands of Yazidis, a religious minority that fled into the mountains as ISIS fighters advanced northward into the Kurdish region of Iraq. A Kurdish official told the Times that the cause of the crash appeared to have been an accident and that no ISIS fighters were seen in the area at the time.

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Post Headline Mangles Hillary Clinton Remarks

The Web headline for today’s New York Post pick-up of Hillary Clinton‘s interview with The Atlantic‘s Jeffrey Goldberg gets it a little less wrong. It reads: “Hillary Slams Obama for ‘Stupid’ Foreign Policies.”

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But per Brooklyn-based Business Insider politics reporter Colin Campbell, the front page of today’s print editions (above) is completely off the transcription track:

The phrase “stupid policy” doesn’t appear anywhere in The Atlantic‘s 6,200-word transcript of the Clinton interview where she criticized President Barack Obama.

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John Oliver on Banner Ads

There are many memorable sound bytes in John Oliver‘s 11-minute rant about native advertising from this weekend’s Last Week Tonight.

FishbowlNY particularly enjoyed Oliver’s take on the waning effectiveness of Web banner ads:

“One study found we only intentionally click on banner ads less than two-tenths of one percent of the time.”

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Morning Media Newsfeed: Zakaria Joins The Atlantic | The Hill Names Cusack Editor-in-Chief

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Fareed Zakaria to Join Atlantic Media as Contributing Editor (FishbowlDC)
Atlantic Media announced Monday that Fareed Zakaria will join The Atlantic and Quartz as a contributing editor in September. In this role, he will write for The Atlantic and participate in AtlanticLIVE and Quartz events. FishbowlNY Zakaria will continue his current roles as host for CNN and a columnist for The Washington Post. HuffPost “I have read The Atlantic with pleasure for three decades,” Zakaria said. “It is the best forum for ideas in the world and I’m delighted to be a part of it and Quartz.” Poynter / MediaWire Zakaria will cover “pressing world matters and culture”, and his work will appear both in the magazine and on TheAtlantic.com, according to Atlantic Media. Politico / Dylan Byers on Media Zakaria’s first event with the company will be Quartz’s The Next Billion: A Connected World conference in New York in November.

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Fareed Zakaria Joins The Atlantic

Fareed Zakaria is joining The Atlantic and its business site — Quartz — as a contributing editor. He will also participate in Atlantic Live events. Zakaria will continue his current roles a host for CNN and a columnist for The Washington Post.

Zakaria previously served as a Newsweek columnist and editor of International Newsweek. His also served as an editor-at-large for Time, which had one rough spot — in 2012, he was caught plagiarizing a New Yorker article. Nevertheless, The Atlantic is happy to have him.

“This is one of those wonderful high-water marks in The Atlantic’s 157 year history,” said David Bradley, Atlantic Media’s chairman and owner, in a statement. “Our founders (Emerson, Holmes, Longfellow…) would welcome Fareed enthusiastically — and then worry about raising their own game.”

Morning Media Newsfeed: Vargas Detained, Released | Abramson Books Two Interviews

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Jose Antonio Vargas Released From Federal Custody in Texas (TVNewser)
Jose Antonio Vargas, the Pulitzer Prize-winning journalist who was the focus of the recent CNN documentary Documented, was released from the custody of U.S. Border Patrol agents Tuesday evening. FishbowlDC Vargas was detained in McAllen, Texas Tuesday, days after speculating that he may be stuck in the border town. On Friday, Vargas wrote an essay for Politico, where he described his visit to a children’s shelter for Central American refugees. FishbowlNY Vargas was leaving the town to go to a screening of his film in Los Angeles when he was arrested. He was brought to a border patrol station for questioning. Supporters and members of the media gathered across the street, and were warned that if they approached the station any closer, they would also be arrested. HuffPost Vargas flew to the border last week to interview and film undocumented immigrants who have fled their home countries in Central America due to escalating violence. A TSA agent at the McAllen-Miller Airport initially cleared Vargas’ Philippines-issued passport when he attempted to board a flight Tuesday morning. He was placed into custody soon after, however, when he couldn’t produce a U.S. visa at the request of a border patrol agent. Politico / Dylan Byers on Media Vargas, who won a Pulitzer as part of a Washington Post team in 2008, has become an outspoken advocate for undocumented immigrants after “coming out” as undocumented in a New York Times story in 2011.

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Margaret Low Smith Departs NPR for The Atlantic

Margaret low smith G Margaret Low Smith is leaving NPR to join The Atlantic as its vice president and president of AtlanticLive, the magazine’s events division.

Smith, who first came to NPR in 1982, most recently served as its senior VP of news; a role she held since 2011.

“Margaret is a newsroom leader who understands the high editorial and product standards we strive to meet every day,” said Bob Cohn, president and chief operating officer of The Atlantic, in a statement. “Her many successes at NPR have been the result of her creativity, strategic intelligence, and business rigor.”

Smith is succeeding Elizabeth Baker Keffer, the founding president of AtlanticLive.

Morning Media Newsfeed: Rosie to The View | Amazon Woos Hachette Authors

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Rosie O’Donnell to The View (TMZ)
Rosie O’Donnell has made a deal with The View, sources say. The show is likely to make the announcement shortly. TVNewser In the wake of TMZ’s report, there is increased speculation that the new right-leaning panelist will come from the cable news ranks. Abby Huntsman, co-host of MSNBC’s The Cycle and Margaret Hoover, a CNN contributor, are being considered as co-hosts. Mediaite O’Donnell was famously one of the show’s co-hosts from 2006 to 2007. The TMZ report also says The View is actively seeking out conservative women to join the show. Sarah Palin put herself out there this week as a possibility. HuffPost O’Donnell left the show after a notorious on-air fight with Elisabeth Hasselbeck. She has been a guest on the show since then. O’Donnell’s return is the first step in the show’s overhaul. The View has seen the exit of all of its co-hosts except Goldberg this season: Sherri Shepherd and Jenny McCarthy recently announced their exits, and Barbara Walters retired in May. Variety ABC daytime execs are in the midst of a extensive search for new producers to take the reins of The View as the show prepares to replace most of its panelists for its 18th season.

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