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DreamWorks Animation, Hasbro End Merger Talks (THR)
Hasbro has called off merger negotiations with DreamWorks Animation, sources say. The deal chatter, which became public on Wednesday, appears to have been derailed in part by the performance of Hasbro’s stock and potentially the high price sought by DreamWorks Animation CEO Jeffrey Katzenberg. WSJ News last week that the toy maker was in early acquisition talks with the film studio drove the two companies’ stocks in opposite directions. Hasbro investors sent the toy company’s share price down more than 4 percent on Thursday and nearly 2 percent on Friday, when they settled at $54.02 on Nasdaq. Adweek DreamWorks reportedly wanted $30 per share, a relatively steep incline for stock trading at roughly $22. NYT / DealBook Also playing a role was a negative private reaction by the Walt Disney Company, which comprises roughly 30 percent of Hasbro’s business through licenses for Star Wars, Marvel characters, Frozen and the Disney Princesses toy line. Variety Neither side has officially commented on why the talks fell apart, nor the potential of a deal. Hasbro follows recent conversations DWA has had to sell the toon studio. In September, it discussed such a sale with Japanese tech giant SoftBank, that also ended just days later.