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Posts Tagged ‘Time.com’

An Inside Look At Time Inc.’s Assignment Detroit

Earlier this week, we got a chance to chat with Steven Gray via Skype. Gray is a Time magazine correspondent based in Time Inc.‘s new Detroit bureau, established earlier this year in a house in the Motor City.

Gray is the only person living full time in the house, but many reporters from across the company come and go to work on stories as part of Assignment Detroit. The project is year-long commitment to living in and reporting from the city, with reports appearing in various Time Inc. publications and Web sites, including Time magazine, Time.com, Fortune, Fortune.com, CNNMoney.com, Sports Illustrated, SI.com, Money and Essence magazine.

Gray gave us some background on the project, talked about what he’s been working on and told us what it’s like to live and work in the house/bureau. In the clip above, he talks about covering Detroit and blogging for Time.com. “Detroit offers one of the few places in the country where I can write about all of the issues that I care about personally, in terms of writing about society and politics and business and the economy,” Gray said. “So why not Detroit?”

More of our interview with Gray, after the jump

Related: Time Inc. Launches Assignment Detroit

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Malcolm Gladwell’s Advice For Young Journalists: Skip J-School

gladwell.jpgTime.com has a new Q&A with author and New Yorker essayist Malcolm Gladwell, as he promotes his latest book, a collection of New Yorker pieces entitled What the Dog Saw.

The last question, in which Gladwell offers advice to young journalists, caught our eye:

“Aspiring journalists should stop going to journalism programs and go to some other kind of grad school. If I was studying today, I would go get a master’s in statistics, and maybe do a bunch of accounting courses and then write from that perspective. I think that’s the way to survive. The role of the generalist is diminishing. Journalism has to get smarter.”

Although journalism programs at graduate schools saw an increase in enrollment this year, we’re sure there are a few people who would agree with Gladwell, maybe even including some recently laid off reporters with J-school degrees.

What do you think?

Author Malcolm Gladwell — Time.com

(Photo via Flickr)

Time Inc. Launches Assignment Detroit

TimeAssignmentDetroitLogo.jpgOur colleagues have a story today about Time Inc.‘s newest initiative Assignment Detroit.

According to the company, the project is year-long commitment to living in and reporting from the city of Detroit with reports from the Motor City appearing in various Time Inc. publications and Web sites, including Time magazine, Time.com, Fortune, Fortune.com, CNNMoney.com, Sports Illustrated, SI.com, Money and Essence magazine.

As part of this initiative, Time Inc. purchased a house in Detroit to serve as its headquarters throughout the year-long project. We’ve heard that Steven Gray is currently living in the house full-time while he works as a correspondent for Time and Time.com, and Rick Tetzeli, the executive producer of Assignment Detroit, will be spending a few nights a week there. As the project progresses, various editors and writers will likely stay at the house from time to time.

And speaking of Gray, he has already started posting on Time.com’s “Detroit Blog.” In one of his first posts, Letter from Detroit, he explains a little bit about the new project:

“Our goal here on The Detroit Blog isn’t to rehash clichéd stories about the region’s problems. Some of that’s unavoidable. But we’re more interested in exploring key questions, like: What will it take for Detroit, and the region, to rebound? And who’s developing the ideas that are best positioned to make that turnaround succeed? Let us know what you think. And stay tuned.”

We will.

WebNewser: Time Launches Assignment Detroit

Horowitz Leaves Observer For WaPo|HuffPo Gets Sporty|A Real Sized Model|B-to-B’s See Ad Pages Drop 30%|Long Form Journalism And The Web

FishbowlDC: The New York Observer‘s political reporter Jason Horowitz has left the paper to join The Washington Post on the D.C. paper’s style desk.

The Wrap: The Huffington Post is planning to launch a sports section later this fall.

Today Show: Readers cheered 180-pound Glamour nude model’s “real body.”

Folio: B-to-b’s ad pages fell 30 percent during the first half of 2009

BeetTV: Time.com managing editor Josh Tyrangiel says long-from journalism doesn’t work on the Web, but says it’s his writers’ jobs to make their readers smarter while saving them time. (See video above)

Olbermann Names Stelter, O’Reilly & Murdoch The Worst|Andersen Blogs At Time.com|The Cheapest & Most Expensive Mags|Time Warner Gets Ready To Dump AOL|Cronkite Myths: Debunked

Visit msnbc.com for Breaking News, World News, and News about the Economy

TVNewser: Keith Olbermann targetted Brian Stelter of The New York Times, Bill O’Reilly and News Corp. head Rupert Murdoch on his “World’s Worst” segment last night.

Time.com Kurt Andersen is blogging over at Time.com this week, where he’s writing about Cash for Clunkers, China and his new book “Reset.”

Ad Age: A look at the cheapest and most expensive magazine subscription prices. Cheapest? Parents magazine at 33 cents an issue. Science Illustrated tops the most expensive list at $3.33 per issue.

Washington Post: Time Warner is getting ready to shed AOL. Now it can focus its attention on saving its ailing magazines.

NPR: Walter Cronkite myths debunked.

Sales Team Moves At Bonnier, MSLO

Balis-b1.jpgThere’s news of two moves among sales teams at magazine publishers Martha Stewart Living Omnimedia and Bonnier Corp.

MediaDailyNews reports that MSLO has brought on Janet Balis (left) as executive vice president of media sales and marketing. She will oversee sales across the publishing, broadcast and digital properties and will report to MSLO’s executive chair Charles Koppelman. Balis joins MSLO from her own consutling company Digital Media Strategies, where she has worked for the past year and half. She also previously worked for Time Warner, where she served in positions at Time.com, People.com and AOL.

Over at Bonnier, Chris Allen, VP of group publishing and corporate sales for nine of the company’s travel, shelter and lifestyle titles, is departing after less than a month on the job, Mediaweek reported. Allen was hired to serve in one of two group publishing roles created by Bonnier when it acquired five titles from Hachette Filipacchi last month.

Mediaweek said Allen, who had previously served as publisher for Cooking Light, is leaving without another job lined up.

“It was more of a three- to four-week consulting trial,” Allen told Mediaweek. “I just think the nature of the job to be done on the particular titles was not what I expected it to be. I think I thought it was a larger, more strategic task than it was.”

Photo via MediaDailyNews

People, Time to Charge for Online Content?

peoplecover_205x273.jpgLet the paid content games begin. In an interview in today’s Telegraph Time Inc.’s CEO Ann Moore says “I think it is time for Time Inc to sit down and seriously think, what is the model? We are going to have to figure out a way to have paid content in the future…Who started this rumor that all information should be free and why didn’t we challenge this when it first came out? I say this in college classrooms and they start to throw their shoes at me. I say, ‘Kids, your food is not free and your cars are not free, your clothes are not free. Good information costs money. Someone has to pay for the Baghdad bureau’.”

Moore adds that Time Inc. is considering whether or not to make Time.com and People.com subscription-based. It will be interesting to see what happens if they do decide to pursue a pay model especially since, even though People is Time Inc.’s top seller and drives huge amounts on traffic only, there is not shortage of free celebrity news. That said, someone will have to start paying, and shortly, and even if online subscriptions are not the answer, they may be enough to stem the ad slump till someone comes up with a more viable solution.

Time.com Relaunches: Podcasts, Archives, Video, Oh My

20080922_107.jpgFrequent visitors to Time.com may already have noticed that the page looks a bit different this morning. That’s because the magazine has officially relaunched their website today. FBNY stopped by the Time offices last week to get a quick preview of the site — did you know that Time‘s archives, dating all the way back to 1923, are available online?! Us either.

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LAT in 90 Seconds — The Afternoon Edition

Sorry for the late and groggy start, kids. It’s been that kind of morning…

tedbill.jpgBill and Ted’s Next-cellent Adventure? Well, Scriptland seems to think so. But don’t expect Keanu Reeves to sign on.

simpt2.jpgSpringfield Mayor: There’s really nothing a giant doughnut can’t do. We don’t care if The Simpsons Movie is any good. We’re just happy it inspires things like this.

radpot.jpgHarry Potter And The Grouchy Windbag: Op/Ed writer Richard Schickel is a film critic for Time.com. And, apparently, he doesn’t much care for the medium.

New Blog for Ana Marie Cox, and Time.com Redesigns

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Sorry if we’re putting the cart before the horse, but the thing that got our attention first was the new Time.com political blog Swampland to which former Wonkette Ana Marie Cox is contributing, along with Jay Carney, Karen Tumulty and Joe Klein.

Time.com also launched its redesign, and FishbowlDC rounds up the Times on it, as well as runs the release.

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  • Job Cut Rumors Overshadow Time’s Friday Move
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