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Posts Tagged ‘Tony Catalano’

Meredith Promotes Two, Names New EatingWell Publisher

Meredith Corporation has made two promotions and named Stephen Bohlinger publisher of EatingWell. Bohlinger comes to Meredith from Hearst, where he most recently served as associate publisher of Food Network Magazine. He succeeds Tony Catalano, who has been promoted to publisher of Meredith’s Special Interest Media. Catalano will now oversee a variety of titles, such as Diabetic Living, Kitchen and Bath Ideas, and Country Gardens.

Additionally, Christine Guilfoyle has been promoted from publisher of Every Day with Rachael Ray to group publisher, where she will now also oversee both EatingWell and Every Day with Rachael Ray.

Bohlinger will report to Guilfoyle and Catalano will report to Steve Levinson, vice president, group publisher, home solutions.

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EatingWell to Increase Rate Base

Meredith has only owned EatingWell since last summer, but things are already going great for the magazine. Starting with the July/August 2013 issue, EatingWell will boost its rate base from 600,000 to 750,000. That’s an increase of 115 percent since Meredith acquired the brand.

“Our momentum reflects EatingWell’s strong and growing connection to the consumer,” said Tony Catalano, the publisher of EatingWell. “Healthy eating is top of mind for Americans, and we’re pleased to see them turning to the pages of EatingWell for trusted and engaging content.”

The online version of EatingWell is also enjoying a surge. EatingWell.com garnered 3.6 million unique visitors in June, which is an 85 percent increase since Meredith took over.

EatingWell Increases Rate Base

EatingWell is growing. The Meredith title is increasing its rate base for the second time this year. Beginning with the September/October issue, EatingWell’s rate base will jump from 500,000 to 600,000. It was only January when the magazine made its last increase from 350,000 to 500,000.

“As the healthy eating movement continues to thrive, this growth reflects how relevant and engaging our content is to consumers who want to make healthy eating a bigger part of their life,” said Tony Catalano, Publisher of EatingWell.

The September/October rate base increase is a 71 percent jump from the same point last year.