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Posts Tagged ‘Women’s Health’

Britney Spears (We Think) Covers Women’s Health

Britney Spears — or at least someone we’re being told is Britney Spears — is Women’s Health’s latest cover star.

We’re not even talking about her body; it’s her face. Spears looks like a completely different person. That’s either a lot of makeup, bad Photoshop, or one hell of a nose job.

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Women’s Health Adds Two

Women’s Health has added two to its team. Details are below.

  • Elizabeth Webbe Lunny has been named associate publisher of integrated sales. She most recently served as VP of integrated sales and marketing for TLE. Webbe Lunny previously worked as advertising director at Vogue, associate publisher at WWD and integrated marketing executive director at the Condé Nast Media Group.
  • Lisa Chudnofsky joins Women’s Health’s as site director. She most recently served as managing editor of MTV News. Previously Chudnofsky owned an online video content consulting company. She starts November 24.

Women’s Health Names Exec Editor and Creative Director

The team around relatively new — and official — Women’s Health editor-in-chief Amy Keller Laird is starting to take shape. Keller Laird has named Theresa O’Rourke executive editor and has promoted Jacqueline Azria to creative director.

O’Rourke comes to Women’s Health from Victoria’s Secret, where she served as editorial director. She has previously served as executive editor of Every Day With Rachael Ray and Whole Living. O’Rourke joins Women’s Health October 27.

Azria was most recently fashion director, a role she had held since joining Women’s Health in 2011. She previously served as creative director of CosmoGIRL.

“I am excited to work with Theresa and Jacqueline to move the brand forward and add new franchises to the content our readers love,” says Keller Laird, in a statement.

Morning Media Newsfeed: Rowe Sets Records for CNN | Morgan Slams Cooper, AC 360

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Mike Rowe Makes CNN History With Debut of Somebody’s Gotta Do It (TVNewser)
According to Nielsen Fast National Data, Mike Rowe‘s Somebody’s Gotta Do It is CNN Original Series’ best premiere ever in the adults 25-54 demo, averaging 507,000 viewers Wednesday night, coming in second to The Kelly File, which drew 544,000. THR / The Live Feed Somebody’s Gotta Do It marked a 255 percent advantage over MSNBC’s The Rachel Maddow Show – which hit an all-time low during the third quarter. The series also averaged 943,000 total viewers, besting MSNBC by 25 percent. NYT Somebody’s Gotta Do It easily topped CNN‘s previous best result in its recent introduction of original series. The Hunt With John Walsh pulled in 330,000 viewers in the 25-54 group with its premiere in July. Deadline Hollywood Rowe’s opening represented a 152 percent hike in the news demo compared with the time slot’s average the prior four Wednesdays (201,000), and a 77 percent jump in overall crowd (534,000). CNNMoney Shows like Rowe’s — what CNN calls “original series,” distinguishing from newscasts or talk shows — cost more to produce than newscasts do, but tend to be more popular and can be replayed many times. They are a centerpiece of CNN Worldwide president Jeff Zucker’s strategy to improve the ratings performance of the company’s American cable channel. One of CNN’s first originals, Anthony Bourdain: Parts Unknown, opened to 282,000 in the same age demographic back in April 2013.

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Amy Keller Laird Named Editor-in-Chief of Women’s Health

unnamedAmy Keller Laird won the Rodale execs over. She was named interim editor-in-chief when Michele Promaulayko left for Yahoo — and there were rumors that Keller Laird wouldn’t be taking over the glossy — but that’s all over with. Rodale has tapped her as the new editor-in-chief of Women’s Health.

Rodale’s president, Scott Schulman, seemed to think Keller Laird was the perfect choice all along. ”Amy’s editorial expertise, passion for our mission, and proven ability to connect with a growing audience of readers across all channels make her the ideal candidate to continue Women’s Health’s incredible global growth trajectory,” he said in a statement.

Keller Laird joined Women’s Health in 2011 as executive editor. She previously served as Allure’s beauty director.

Morning Media Newsfeed: ISIS Holds Another Journalist | Glasser Named Politico Editor

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ISIS Reportedly Holding Another Journalist Captive (TVNewser)
ISIS released a new video Thursday showing a British journalist as its prisoner. The video, since deleted by YouTube, shows British journalist John Cantlie. HuffPost Cantlie, a former reporter for the Sunday Times, the Sun and the Sunday Telegraph, went missing in Syria in 2012, but was later freed by the Free Syrian Army. Cantlie reportedly then returned to Syria in 2012, along with U.S. journalist James Foley. Foley was beheaded by ISIS in August, a horrific killing that was also recorded and released on video. Reuters In the new roughly three-minute video posted on social media sites, the man identified as Cantlie appears in good health and promises to “convey some facts” in a series of “programs,” suggesting there would be further installments. “Now, I know what you’re thinking. You’re thinking, ‘He’s only doing this because he’s a prisoner. He’s got a gun at his head and he’s being forced to do this.’ Right?” the man in the video, wearing an orange shirt and closely-cropped hair, says. “Well, it’s true. I am a prisoner. That I cannot deny. But seeing as I’ve been abandoned by my government and my fate now lies in the hands of the Islamic State, I have nothing to lose.” Mashable He delivers a propaganda message to the West, promising to show “the truth” about the jihadists and stop what he calls the “seemingly inevitable sequence of events” that’s taking Western countries to another war in the Middle East. He promises that he will appear in more videos to come. NYT Analysts said that the shift in tone from the previous videos sought to gain maximum exposure and showed how attuned the group is to Western sensibilities in crafting its message. The video, like those before it, seems designed to forestall international military action against the Islamic State. But while the previous videos threatened revenge for attacks, Cantlie’s message seemed crafted to capitalize on reluctance in the West to get involved in a new war. “After two disastrous and hugely unpopular wars in Afghanistan and Iraq, why is it that our governments appear so keen to get involved in yet another unwinnable conflict?” he says.

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Morning Media Newsfeed: 550 Buyouts, Layoffs at Turner | Amazon Acquires Twitch

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550 Buyouts, Layoffs Imminent at Turner; HLN, CNN Among Cuts (The Wrap)
Some 550 buyouts are to be offered at Time Warner’s Turner network this week, including a large number of those at CNN and HLN, which will lead to layoffs if they are not taken voluntarily, according to an individual with knowledge of the network’s plans. TVNewser CNN chief Jeff Zucker will certainly want to protect CNN’s investment in original series and documentaries; the type of programming he’s gone all in on since taking the reins last year. Which departments and programming are affected by cuts remains to be seen. Variety Word of the staff cuts comes at a time when key Turner nets are at a crossroads. Turner’s entertainment networks are poised for a management overhaul following the departure in April of Steve Koonin as entertainment group chief. Meanwhile, CNN sibling HLN has been rumored to be in for a major makeover, possibly in a partnership deal between Time Warner and Vice Media. B&C The buyouts are part of the Time Warner unit’s efforts to cut costs as part of new CEO John Martin’s Turner 2020 plan aimed at cutting costs and aligning spending with company priorities. Turner officials had no comment, but sources said that the voluntary layoffs will be offered throughout Turner, including its news networks CNN and HLN, as well as its entertainment networks, including TNT and TBS. The company is not aiming at a specific headcount but rather is seeking to hit an expense number that includes personnel and other costs. THR The plan at Turner, which employs about 14,000 people worldwide, involves a formula that will allow workers at least age 55 and with a certain number of years seniority to take a buyout somewhat more generous than the usual two weeks of pay for every one year of service, according to a person familiar with the situation.

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Rodale Searches for Next Women’s Health Editor

Now that Michele Promaulayko has left Women’s Health for Yahoo, Rodale is in the unfortunate position of trying to fill the editor’s role at one if its most popular titles. WWD reports that for now, Amy Keller Laird is serving as acting editor-in-chief.

Should Keller Laird not be a perfect fit, Rodale is considering other candidates. Here are just a few names being tossed around:

Cameron Connors Named Publisher of Popular Mechanics, Rodale Promotes Two

Hearst Magazines and Rodale made a few announcements involving publishers this morning. Below are the details.

  • Cameron Connors is returning to Hearst as publisher of Popular Mechanics. Connors comes to the magazine from Paper Communications, where he served as president since June of 2013. Prior to that he spent two years at Condé Nast. He served as director of marketing services for Hearst Digital Media from 2008 to 2010.
  • Men’s Health publisher Ronan Gardiner and Women’s Health publisher Laura Frerer-Schmidt have added vice president to their roles. Gardiner has been publisher of Men’s Health since 2011 and Frerer-Schmidt was named publisher of Women’s Health the same year.

Women’s Health Seeks Writers With a Fresh Take on Health and Fitness

womens-health-march

Rodale’s Women’s Health was created in 2005 as the female counterpart to Men’s Health. And it didn’t take long for the magazine, with its well-researched, in-depth content, to prove to be a leader in the women’s health-and-fitness category.

The mag is 90 percent freelance written and its editors say they are always open to new writers with a new angle to bring to the table. Freelancers should be aware that a small percentage of pitches are accepted in their original forms. That’s not necessarily a bad thing:

“Very often we’ll help a writer tailor the pitch. They may come to us with a germ of the idea, almost right but not quite right and we might work with them and say ‘Go back, find some more information and convince me why we should do this,’” said [executive editor Lisa Bain.] Still, the best way to get a byline is to pitch a thoughtful and well-researched idea that puts a new twist on a current health or fitness topic.

To hear about the mag, including editors’ contact info, read: How To Pitch: Women’s Health.

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